Top Slider Archives

Top 7 Essentials Which Make a Company Great Positive Workplace

The work environment is an essential thing for organizational productivity. Cultivation of a healthy environment fabricates positive results that drive a company’s success. A healthy and positive workplace boosts employees’ working abilities, which affirms the development of an individual and company. Every employee needs a happy workplace to inspire them to apply their skills in a novel way.

Companies are going through a ” Great Resignation ” in which employees are quitting their positions in pursuit of a positive work environment that offers them better opportunities. This is the one reason among all others, why companies should endeavor to create a positive workplace for employees’ satisfaction. A positive workplace culture may inspire employees to produce high-quality work consistently. Employers must learn, what creates a happy work environment and collaborative culture and helps you improve productivity and work efficiency.

In this article, let’s look for seven essential attributes that will make your organization or company a great place to work.

Company Culture

Developing a positive company culture is one of the essential components of establishing a stable and successful business. A positive workplace culture can motivate employees and help your business retain its finest staff. Additionally, contented employees are more likely to stick around. Employers who implement an employee-centric culture are more likely to lower their attrition rates.

The most crucial work after starting a business is maintaining an ideal work culture in the workplace. But during the ups and downs of the company, it can be hard to maintain it. As a leader or employers, if companies proactively consider the well-being of employees and work staff, their business will achieve new heights of growth and innovation.

Here are a few things that organizations can use to build an effective company culture.

Create employees’ well-being programs
Listen to employees’ feedback
Express appreciation for work
Respect and value employee

Flexibility

Workplace flexibility is a crucial element in establishing a stable and healthy atmosphere. According to studies, approximately 40% of candidates seek employment with flexible work schedules. Therefore, workplace flexibility is no longer just a choice for businesses; it now becomes an essential practice to attract skilled and qualified individuals. Workplace flexibility is typically concerned with enough rest intervals and ample leaves for emergencies, which increases employee engagement and trust in the workplace.

Training and development

Training and development programs for growing skills and capabilities of working staff define the healthy and nurturing workplace atmosphere. To ensure optimal effectiveness, companies can utilize HR assessment tools to identify specific training needs. By doing so, they embolden the working staff to expand their ideas and nurture their skills through various career development programs. The well-trained and attentive staff is more capable of serving the company’s customers and clients. Companies’ skill development initiatives nurture employees’ abilities and improve their performance, which results in the creation of a favorable work environment.

Health and wellness

A robust organizational culture makes considerable investments in the mental and physical well-being of its employees. Understanding, appreciation, and mutual regards are supportive connections that maintain professional relationships in the office. Positive relationship balance at the workplace leads to good mental and physical health of employees. Mini breaks during office hours give relaxation and refreshment to employees to be more productive and mentally fit. Companies can offer extra health insurance benefits and healthy lifestyle options to boost the health of employees and their families. All these efforts taken by a company make employees feel valued and appreciated, which enhances the ethical reputation of the company in the market.

Collaborative work

The cornerstone of any flourishing business or organization is teamwork. Mutual working on different important projects brings more creativity and quality to work. This also improves effective communication between employers and directors of a company. During collaborative work, managers can freely solicit the opinions of staff members and discuss possible product developments. Collective objectives are considerably more important than personal development. Thus, collaborative work encourages team interaction and the sharing of ideas, which fosters an engaging workplace.

Transparent and better communication

Open communication between employers and employees facilitates a positive working environment. Better communication in professional work makes employees feel they are a valuable part of the organization. Tactful conversations by managers or supervisors help employees to enhance their job performance. When employees get to know that company heads are more welcome to new ideas, then they efficiently try to give possible solutions in critical situations of the company. Skilled workers always need feedback and appreciation from employers. So giving feedback and allowing suggestions create an accessible and great workplace for all employees.

Inspiring and unbiased leadership

All great workplaces can only run efficiently due to exceptional and inspiring leadership. A nice office and attractive campus can possibly attract job seekers for a while, but effective leadership inspires employees to be loyal to the company in the long run. These leaders value the work of employees and make unbiased decisions on problems. So this type of relationship develops trust, loyalty, and respect between employers and workers. Employees aspire to work in an environment where managers value their abilities and the effort they put for the company’s growth. Positive leadership thereby raises workplace standards and motivates employees to stay with the company for a long way.

Conclusion

This article aims to provide all the necessary elements and traits that contribute to the development of a productive workplace. There are no foolproof techniques for establishing a wonderful workplace for businesses. Employers must consider the opinions and actual needs of their workforce when developing training and incentive programs that result in the contentment of the workforce with their employment.

Top 10 Important Considerations for Choosing the Best Courier Service

The world is rapidly moving towards the enlargement of e-commerce businesses. The truth is that running a business is a challenging task. It requires consistent improvement to reach certain heights. The utmost priority of businesses is to deliver their products or services to the customers efficiently. As if you have an online business, the shipping process plays a prominent role in getting new customers. It would not be wrong to say that an effective Courier system is the backbone of your online business.

It is important to fulfill customers’ needs and accomplish their orders within a certain period. For that, you need an efficient courier system partner who helps to complete all your orders within the stipulated time. The type of courier service you use will affect the expansion of your business growth. If you are able to fulfill customers’ fast delivery needs then you can increase the customer retention rate for your business. So it is imperative to use the right and prompt courier service for your product delivery, but while choosing a courier service company, you must consider its customers’ reviews, charges, and business requirements. But how will you determine the reliability of the best delivery or courier service? Here are the ten most crucial factors you should consider while enabling courier service for your offline and online business.

Check Trustworthiness

After appointing any courier service for your business, you will rely on them to transport your product to your customers. So, reliability should be one of your top considerations when selecting a courier service. If your delivered product is damaged or not well-handled during the shipping process, it is time to look for new courier service options. As a business owner, you must check the performance history of that courier company before choosing them as your delivery agent. You can examine their trustworthiness with the help of online reviews on their website and by discussing with their prior clients and customers. This helps you to check the quality of their service.

Tracking capability

An efficient tracking system will also allow you to determine whether there has been a delay and the fixed arrival time of your package. Without such a system, it is impossible to know what is happening with your delivery, which causes undue concern and tension. A good courier service should provide global tracking of delivery products that can be used in monitoring shipping processes. These tracking details can assist your customers in tracking their international products and packages without difficulty.

Location covered

If your courier service company is able to cover all local and international shipping, then you can also take orders from outside customers and clients. So find the courier service which can manage to switch your orders globally. An efficient courier system that covers all locations will help you to expand your limits and capabilities to sell your products to every customer around the world.

Experience

If you are choosing a courier service for your e-commerce business, it is necessary to look for experienced courier facilities. It is preferable that you select a courier service provider who has been performing this work for a long time. After all, this service directly affects your customers’ satisfaction, which matters the most. Therefore, instead of placing orders in the hands of inexperienced providers, you should pick a seasoned and effective one that brings your items conveniently up to your customers’ doors.

Delivery methods

As you are running an extended and successful e-commerce business, you need an efficient delivery service provider which allows you to transport your package and products by any route like air or ground shipping. A variety of delivery methods reveal the efficiency of that courier service provider. Depending upon your needs, you may require different delivery options at any time. If any customer needs overnight or another needs international service, your courier service team should be prepared to shop for their parcels as early as possible. So this is one of the considerations you should look for while confirming a courier service partner for your business.

Speed of delivery

An essential factor in the shipping process is your speedy delivery to your consumer. On-time delivery reflects your good impression and the credibility of your business to your clients and customers. Most e-commerce businesses have to deliver their products with 24/7 support, so it is necessary to have a fast courier agency to fulfill the needs of your customers. According to statistical data, about 80% of customers prioritize the delivery experience of any e-commerce business. About 88% of customers are ready to pay extra to get their product delivered quicker.

Handling attitude

No matter how delicate or strong your products are for shipping, the way of handling them is important. Sometimes customers get damaged and defeated pieces of products due to improper handling of the delivery system. This type of handling attitude of courier agencies will affect your business economically and results in losing customer trust and support. So you can check the handling efficiency of the courier team by taking reviews and opinions of your customers that enable you to ask your courier agent for improvements.

Customer service

Customer support is a valuable thing that most e-commerce businesses never think about because support to customers in their dissatisfaction will enable them to trust your firm and business in any condition. Therefore, you should also confirm that your delivery company assists your clients with their inquiries and dissatisfaction issues. Any consumer who receives a defective product will be able to contact your courier service representative to alert you and arrange an easy exchange. This simple return policy will boost client dependence and faith in you, which is advantageous for your company’s long-term objectives.

Review of former customers

Reviewing old customers also matters the most when choosing the appropriate courier service for your business. This consideration helps you to check the reliability of that courier agency and its overall reputation in the business world. You can visit their official website to refer to ratings and online reviews to get reviews. Studies of former clients show you the positive and negative side of that courier agency according to your business requirements.

Payment details

As you need courier service assistance 24/7 for your customers’ easy delivery, it is vital to look for cost considerations before choosing a courier team. When determining the appropriate delivery fees, the agency considers several parameters, including the weight and size of the product and the shipping location. By taking your expenses into account, you may select a courier service that enables you to meet your business needs.

WhatsApp Update Adds New Features for Community Discussion

According to the latest update, WhatsApp has come up with new exciting features for its users. Mark Zuckerberg has announced some major features of the community discussion over groups. He claims that these new capabilities give emerging communities the ability to build stronger groups with a variety of fresh options, sub-groups, and in-chat polls. Larger group conversations on WhatsApp are primarily supported by these enhanced capabilities. Thus, these new features will enable new communities to create better groups. WhatsApp announced that “they are excited to share this update of communities’ discussion, which will be available to users over the next few months.” These structured features are primarily made to assist businesses, educational institutions, and local communities in connecting various group chats under one umbrella.

To get access to this feature, you can tap on the new community tab at the top of chats on Android and at the bottom in iOS systems, which will help you to experience the creation of new groups or discussions in existing groups. Once you join a community, you can easily switch between available groups to get important updates. Only admins will be able to announce important information to everyone in the community. These admins also can decouple other groups and particular members from the community.

At the same time, WhatsApp also launched three more amazing and useful features for users that help to create in-chat polls on groups, 32-person video calls, and creating groups with up to 1024 members. In the same way as using emoji reactions, users can share large files, and also admin delete facilities can be used on the community platforms. The team of WhatsApp said that they have been working with 50 organizations in 15 countries to meet the needs of different communities globally.

WhatsApp is a phone-number-based application, meaning users will only join those community groups discussion with which they already have familiarity. So to protect users’ privacy, WhatsApp assured its users that these new features are with more privacy, protection, and control. The team clarified that privacy policy features are in the DNA of WhatsApp , so they will never stop to control and protecting the personal conversations, messaging, and video calling of users. So to control this privacy policy WhatsApp adds layers of security with end-to-end encryptions and disappearing messaging features. Enhancing these new features brings more exciting privacy protection layers to give more control over the messages and discussions of community groups. These privacy layers include leaving the group silently by giving notifications to admins. You can also choose who can see you online to control your privacy. And there is already an incredible way to protect shared digital media by viewing one feature, which will come up with screenshot blocking. This screenshot-blocking feature is under testing, and it will also roll out for users soon, according to WhatsApp.

Along with these most useful and exciting privacy features, WhatsApp also comes up with more provoking features like larger file sharing and organization of groups with 512 people at a time. In addition, you can send files of 2GB size at a time to one another. Another feature in the list is voice calling update, which includes larger voice calls for up to 32 people with one tap. And in respect to voice calls, there is also a surprising update that you can hear your voice message before you will send it to another user. A disappearing messaging feature is also introduced with multiple duration options, which will also be useful for users.

Sometimes while changing phones, we may face the trouble of data and chat transferring. This problem is also solved with WhatsApp’s new import feature. Using this feature, you are able to transfer your chat history from your Android to your iPhone, which is provided with end-to-end encrypted backups by WhatsApp. After launching these new features WhatsApp could challenge other apps like Telegram and Signal and also other online community platforms.

So these are some engrossing updates about the features of WhatsApp. This new community discussion features surely help larger organizations and groups for easy work. Larger organizations like schools, enterprises, and apartment community groups will undoubtedly benefit from the new community discussion tools for easier collaboration. WhatsApp said they have many more plans for adding new features over the coming months. For the time being, they are eager to hear feedback from more users around the globe.

Top 10 Distinctive Applications of Drone Technology

Drone technology is one of the advanced innovations in the realm of technology right now. Drones are robotic aircraft that have novel uses in several fields thanks to their excellent surveillance ability. Initially, drones were operated by remote controllers, but now, after the introduction of advanced technology, drones can fly autonomously with the help of sensors and LiDAR detectors. These specially designed robotic objects are also called Unmanned Aerial Vehicles (UAV), capable of taking autonomous flight in the air without a pilot. Advancement in drone tech makes it a commercial tool.

In the Early edge of drone technology, its usability was limited to some sectors, but now it supports most vital sectors like agriculture, photography, weather forecasting, and disaster management, which has increased its worth and notoriety in the tech world. So, let’s take a deep dive into the benefits and applications of drone technology, so if you’re curious about drone technology, then keep reading.

Surveillance

The highlighting and profound quality of drone technology are its surveillance capabilities. This quality drives the capability of drones to capture still pictures of target places and develop keen observation. Thanks to the advancement of modern technologies, drones are now equipped with many advanced features like powerful cameras, GPS for location tracking, and interpreting cell phone calls, which help them to work efficiently. The most vital part of a drone is its tilt sensors, which act as the nervous system of a drone. These sensors help drones to gather information and analyze the situation on the target site. Another advantage of the monitoring ability of drones is that they can capture high-resolution images of distant and high-altitude objects. Drone surveillance is also observed in the military for attacking missiles and collecting secret information about enemies.

Aerial photography

Currently, drone technology back the aerial photography concept efficiently and amazingly. Remote control and autonomous drones are used in the process of aerial video shooting. Aerial drone photography gives a wonderful experience of watching out the city or any other place through a bird’s eye view. Drone photography can capture images and videos where humans can’t go easily. Aerial wandering through drone cameras has applications in sports, real estate, and filmmaking, leading to the increasing use of drones in the corporate world.

Shipping and Delivery

A drone is typically an autonomous object that can transport goods and services by air up to customers’ doors. Drones can deliver food and packages more efficiently at long distances in less time than conventional transportation methods. So, this shipping process is cheaper than buses, trucks, and other transportation options because it does not require fuel to fly and also demands low maintenance charges. E-com giant companies like Amazon and Walmart are testing drone technology for future shipping and delivery of goods to customers. So to enhance the transport service of any company it is necessary to use these aerological technologies for the betterment of customer’s experience.

Geographic mapping

Geographic mapping deals with gathering data on topographical features of the earth’s surface. A drone can provide high-resolution data on seashores, Islands, and other land topographical features in the mapping process. So, professionals can use this high-resolution data and also be able to design 3D maps using this data. GPS and Wi-Fi connections are also available in the drone, enabling it to find the exact location.

Agricultural crop monitoring

Drones have already proven their worth in the agricultural industry They act like intelligent aerial robots for the farming industry, which detect crop health and also give an indication of the use of pesticides. Drones consist of sensors and run on Artificial Intelligence technology which helps in crop monitoring and assists farmers and botanists in determining humidity, temperature, water, and soil fertility. These automated techniques reduce the workload of farmers and allow them to focus on commercial advancement crops in the market. Not only in monetizing crops but also in planting saplings to spraying can be carried out with the help of drones which help farmers take more crop production within minimum time.

Rescue operations and disaster management

This is also one of the captivating uses of drone technology for humans because sometimes humans can not send to the disaster place due to high risk where drones can play an important role. In countries like China and Australia, drones are already used to rescue people from fires. Drones are autonomous and aerial objects made up of thermoplastics so that they can be sent to any place for rescue operations. Sometimes larger aerial objects like helicopters and rescue planes cannot go to the disaster point; drones can easily go there and get a close view of the situation.

Military secret operations

As to history, the first use of drones was carried out in the military for secret missions. Drones assist militaries in gathering sensitive information from their neighbors, which enables the capture of opponents. Today’s modern drone technology is used in the military to perform airstrikes to control enemy attacks and also to alert the army of any sudden attack. So these Unmanned Aerial Vehicles’ surveillance and intelligence are used for attacking missiles and bombs on enemies by an army of the respective country.

Weather forecasting

Special types of weather drones are designed to collect weather data and information from the lowest layer of the earth’s atmosphere, called the troposphere. They are furnished with specialized sensors which gather information about humidity, temperature, and wind in the atmosphere. Weather drone technology assists the meteorological sector and weather forecasters in interpreting weather reports more precisely. The warnings of rain and hurricanes can get through these weather drones at an early stage. Before any natural calamity, these weather drones warn the government and weather forecasting teams so they can be ready.

Wildlife Monetization

A drone is the most suitable and efficient alternative for wildlife surveying and monetization. Tracking the faunal population in the forest is nearly impossible for humans, but drones can keep an eye from the sky on different animal species without disturbing their ecosystem and life activities. Drone technology can also be applicable in reducing the poaching of animals like elephants and deer in Asian and African countries. These quadcopters efficiently capture all life processes of animals on land, in water, and in the air by great surveillance. That’s why we can know how the ecosystem of animals works.

Space Drones

Drones have already conquered the earth’s surface and are now heading into space. Space research organizations like NASA have carried out secret missions of drones traveling toward space. In the future, these drones can be used as information collectors from the land on the moon and mars. These space drones are also used for mapping space and capturing high-quality images of the solar system.

Elon Musk finally wraps up the Twitter deal for $44B

Elon Musk took possession of Twitte r with an exceptional tweet and the dismissal of top management of the board, which provides a clear insight into how he will achieve his planned ambition for social media platforms. After months of legal battle and proceedings, Elon Musk finally closed the deal with Twitter for $44bn by taking all charges of the company; he fired the former CEO Parag Agarwal on 28th Oct.

After completing a successful deal of ownership of Twitter, Elon Musk was tapped for his first tweet after owning a company. His tweet roughly reflects the idea about the future modifications of Twitter. He claimed that the “bird is freed” in a tweet after the deal and gave an idea about the freedom of speech and introduction of advertising on Twitter. Elon confirms that he will make certain changes regarding spam bots and fake accounts on Twitter. He also gave confirmation that people can now freely comment on their opinions and speeches on Twitter without any excessive restrictions and bans but in accordance with the rules and regulations of the respective country. After having free speaking rights, he also revealed that Twitter would come up with multiple options like gaming, advertising, business, shopping, and payments. This integration and modification in Twitter can be the next big thing in all social media platforms.

In his popular tweet after the deal, Elon clarified that his taking over Twitter is a genuine effort towards a healthy society and the future of civilization. He also revealed that he did not buy Twitter for more money but for humanity and society. The next important thing he underlined in his tweet was that Twitter is welcoming to all people in the world but considers all laws and rules of every country. Musk also ascribed to handling consequences on Twitter. According to some sources and news reports, Twitter is now charging for acquiring blue ticks for Twitter accounts on the app, which significantly impacts the verification process. Twitter is currently planning to charge $19.99 per month to the user for a verification tick.

Another message from Musk’s tweet is also important for businesses, advertisers, and marketers, “Twitter aspires to become the best advertising platform in the world that strengthens the brand and your enterprise.” These words show that advertising media modifications and updates can assist businesses to grow and brands to know.

How Smartphones revolutionize the society

According to some statistical data, global smartphone users increased by 49.89% during 2017-22. There are about 91% of people use smartphones in the world today. These data reflect how smartphones revolutionize society in less than one decade. Smartphones are now becoming irreplaceable things in the lives of people. With better means of communication and convenience, people are embracing smartphones and their new groundbreaking features. After introducing smartphones, smartphone applications and cutting age features are rapidly evolved and made people’s lives easy and unexpectedly fast. From car games to Netflix and iTunes, the concept and the way of consuming entertainment media have changed remarkably.

The most revolutionized sector in the world because of smartphones is Business. Extraordinary and unbelievable growth in E-Commerce business is only possible due to smartphones. All E-Commerce businesses are able to directly contact and target their customers via smartphones to sell their products. Along with Business and entertainment, sectors like finance, healthcare, travel, and tourism also changed drastically.

Smartphones also transform social interaction into virtual meetings. People can contact their near ones at anytime and anywhere in the world, which greatly impacts people’s social life. Let’s seek into more detail to understand how smartphones revolutionize society and the world.

Enhance social interaction

If we go ten years back, it is hard to interpret that we will talk to people in different towns or even in different countries via video call. With the power of the internet and the arrival of groundbreaking, new technologies smartphones can bring video calls and online meetings. Social media platforms like WhatsApp, Facebook, and Instagram on mobile phones increase the quality of communication and interaction between people and their families. Applications like Zoom and Google Meet show their incredible use and features of video conferencing and meeting in the last two years. Overall, smartphones and their next-level features are always amazing and help people to connect and interact with everyone.

Impact on Business

A smartphone is an irreplaceable tool in the world today because almost all businesses in the world use E-Commerce websites to acquire customers and launch their products or service to their target audience. Having smartphones in each hand becomes the opportunity and marketing strategy for many E-Commerce businesses in the world. Online shopping is the key service delivered by all Ecom businesses up to people via smartphones. So, online smartphone purchasing and selling greatly impact trades and services.

Marked transformation in education

Education is one of the vital pillars in the society of any nation. Quality of education and educated people define the overall growth of the country. The foremost purpose of education is to equip young people for tomorrow. In the past, many decades have only changed the process of the education system. Today worldwide internet service and handled smartphones revolutionize the educational system drastically. Gone are the days when students relied on their parents, teachers, and school to liberate themselves. Currently, there are uncountable sources from which students can add and gain knowledge on their own with the help of mobile phones and internet services. Smart content allows students to learn with joy and applications that reflect the world’s bright future.

Shift concept of entertainment

Advancements in smartphones have been followed by a plethora of amazing applications. Thanks to google and the apple play store for providing millions of smartphone apps. Ten years back, the concept of entertainment was totally different; people generally went outdoors to enjoy themselves in cinema theaters, traveling only. But today, smartphones and apps like Netflix deliver theater to one’s smartphone. Reportedly, films released on OTT platforms are becoming more successful and popular than in cinema theaters. So, the choices of people are changing regarding content consumption and entertainment.

Considerable change in media and journalism

Smartphones and the internet have incredibly changed journalism and mass media. At times of newspaper, reporters had to wait for 24 hours to publish their breaking news. This sounds like a fairy tale in today’s fast and updated generation because today breaking news from any corner can reach around the world in a few minutes. In the past years, television was selected over newspapers by people. Today television is replaced by all smartphones because TVs cannot broadcast all news at once. Today’s audiences want faster news updates on channels and social media platforms, so the speed of news publishing is the priority for journalists now.

Optimize Financial processes

Smartphones bring banks and all financial processes into one place. Payment apps like Google pay and Amazon pay convert lengthy bank transactions into seconds. In large population countries, it isn’t easy to handle customers for banking institutions for daily transactions, but mobile phones revolutionize all transaction processes by making them easier for people. The use of smartphones replaced physical wallets with digital wallets. Smartphones not only help to pay bills but help to optimize and manage money and assets of people by having online apps. We analyze our spending, investing portfolios, and bank accounts on a single device.

Travel and navigation

Planning for any trip and travel becomes easy when you have a smartphone. With advanced apps on the smartphone, you can book your tickets and residential facility out of your town or country with a single click. From buying tickets for your flights to searching must-watch destinations and famous food of any place is possible due to the use of smartphones. After visiting any new place, the vital requirement is for a navigator, which is also provided by Google maps, to find out the route that you want. Advanced navigation features in smartphones can help you to live and accommodate in unfamiliar destinations easily.

Top 7 Economic Benefits of Renewable Energy

Renewable energy is a clean, environment-friendly, and everlasting source of energy. It differs from conventional energy sources like fossil fuels, due to its ample existence, diversity, and availability worldwide. According to some environmental agencies and environmentalists, the demand for renewable energy will significantly rise by 2040. So, this increasing demand and use of renewable energy sources not only have an impact on nature but also on the economic growth of the world.

Climate change is one of the issues related to our planet’s health. Renewable energy is tackling environmental problems like global warming and climate change. Thus, many business tycoons and leading entrepreneurs adopt to create and develop renewable energy-related businesses. Thus, positive growth in sustainable energies generates opportunities for economic development by creating green energy.

In this article, we will discuss some economic benefits of renewable energy sources.

Affordable installation and maintenance

Renewable energy, like solar energy, is affordable for most people because materials which are generally used for creating energy sources are less expensive. Thus, installing and adopting solar, wind, and other green energy sources for homes and businesses is easy, safe, and convenient to use. The most desirable feature of solar energy is it gives a huge amount of electric and heat energy with minimum maintenance issues later on. If there is any maintenance issue, workers can easily solve it with affordable charges. So, overall investment in clean and green energy rewards you with a supply of green energy as well as economic benefits.

Lower down cost of electricity bills

The foremost and biggest economic benefit of renewable energy resources is in the cost of electricity that they create. Converting your electricity consumption from the local power grid to solar energy can help you to shorten the cost of your energy bills. Solar installations, wind turbines, and other types of conventional energy sources generate electricity at a lower cost. Instead of using coal power plants to create electricity, we can use solar energy, which reduces the number of pollutants and gas emissions released every day in the environment. These replenishable energies also take the edge off of carbon footprints by around 70-80% in a year. According to the IEA, the use of green energy sources increased in 2020 by 3%, and demand for other fuels get declined. So, besides environmental benefits, renewable energy resources can also gain economic benefits.

Saves money

Renewable sources are affordable to adopt and also help to save money after use. Renewable energies most obviously save money by reducing many household and industrial electricity bills. Installation of solar energy and the building of wind turbines are long-term beneficial electricity sources that considerably reduce energy bills. Relying on a conventional local power grid means you pay more than the export of energy to that grid. But in terms of solar energy, you can back and sell the excess energy produced by your business to the power grid, which is best for your business from an economic perspective. Most of the research and studies show that the cost of installation of renewable energies will go down because many innovations in renewable technologies are done in the world.

Create employment opportunities

Investment and creation of renewable energy power plants directly lead to employment opportunities worldwide. Installation of solar power plants and the building of wind turbines generate a large number of jobs and working chances for people. It is found in research that solar industries employ almost millions of workers around the world. Employment opportunities in clean energy reached about 12.7 million last year, and 700,00 new jobs were created in one year. This employment generation is undoubtedly long-lasting till there is the sun to shine and the wind to blow.

Low fuel prices

Renewable natural resources offer clean and green energy as well as environment-friendly fuel. Renewable and green fuels like biogas, bioethanol, and biodiesel can be used to run vehicles without any harmful emissions of gasses or pollutants. These renewable fuels are made up of organic masses and vegetable oil, making them fully green and clean. The organic materials and applications required for extraction of these fuels are easily available at low cost; therefore, the fuel price for vehicles is low for fuel generated with renewable energy sources.

Stable energy prices

The world normally experiences fluctuations in the prices of fossil fuel and energy which is generated by it. In the case of renewables prices and costs of energy and fuel are stable because there is a large amount of source available to regenerate that energy or fuel again. It is also assumed that energy prices of renewables lower in the future. So the stable prices of green and clean energy, make energy affordable and cheap for people.

Increased investment opportunities

Outstanding growth and an increase in the use of renewable energy appliances and power plants might be profitable to investors who want to invest in clean energy. Studies have shown that investing in renewable energy can reduce volatility and increase returns in one’s portfolio. As increased demand and importance of green energy attract many leading investors to invest in it. However, solar industries are outreaching fossil fuels by creating abundant amounts of energy. This indicates that the future of energy and fuel is clean and renewable energy sources.

Final Say

According to US research, by 2030, about 65% of total electric energy will be supplied by renewable energy sources. Therefore, switching to renewables ensures green energy and fuel supply to the world. So, these economic benefits stipulate that the future of renewable energy will be positive.

5 Reasons Why Hydrogen fuel Cars Failed

The world has recently been moving toward sustainable transportation and green energy use. Vehicles backed by green energy contribute to sustainable transportation, minimization of greenhouse gas emissions, and give energy independence. Thus, green energy transportation arises into two different paths in the form of EVs and Hydrogen Fuel Cell Technology .

Electric vehicles run on lithium-ion batteries or fuel cell technology. Fuel cell technology is considered the greenest technology used in producing electric or fuel engine-based vehicles. Whereas Hydrogen cars use hydrogen fuel cell technology, an electrochemical process of hydrogen and oxygen to produce electric energy, and water as a by-product. Fuel cell tech-based vehicles use hydrogen fuel to generate electricity which is utilized to run vehicles. Though hydrogen is the most abundant element on the earth, it has to be extracted from other materials like water to use as a clean and green energy source. Compared to other fuels Hydrogen fuel is much more expensive. Hydrogen fuel technology requires more investment in time and money because precious and expensive metals like platinum, titanium, and iridium are required as a catalyst in the reaction. So, the cost of raw materials used in this technology is not so affordable for companies to start a business and manufacture hydrogen cars. Around 2010, hydrogen cars were introduced as an effective and efficient technology in the automobile industry, but the efficiency and energy conservation in hydrogen cars is low, which results in the decline of these vehicles from the sustainable transport market. So, hydrogen cars were considered a revolutionary technology, but EV technology dominated them, which resulted in the failure of hydrogen cars.

Let’s check out some reasons behind the failure of hydrogen cars.

Hydrogen cars are overly expensive

As any new technology comes up with high prices, hydrogen cars are also no exception to this. Hydrogen-powered cars are expensive due to the use of precious metals like titanium and platinum, which increase their price compared to EV vehicles. The storage, extraction, and transportation process required to make hydrogen fuel is more complex and costlier than fossil fuel. In the USA, the starting price of a hydrogen car ranges between $49,000 to $56,000, which is far more expensive than the normal hybrid and EV vehicles. Therefore, if we study economically, hydrogen car is not an investment option for many people yet.

Low efficiency

The efficiency of any car can be determined by checking how much amount of energy is conserved during the process of hydrogen production. EVs have nearly 85-90 % of efficiency, and hydrogen cars only have 25-30 % of efficiency. Almost 45 percent of energy is lost to produce hydrogen during the electrolysis process in hydrogen cars which lowers their efficiency and energy conservation. Electric vehicles require an optimum amount of energy to charge onboard batteries in them. So, currently, electric cars are preferred over hydrogen cars all over the world.

Lack of proper infrastructure

Many countries have adopted a sustainable transportation system and EVs with charging grid infrastructure for EV owners. But, there are no such infrastructural arrangements for hydrogen cars yet. Aside from the lack of fuel stations, there is also the absence of good maintenance and repair because many mechanics are not yet amicable with hydrogen car repair. Therefore, if anyone owns a hydrogen car and has a problem, then that person might not be able to fix it, easily!

EV technology is improving

We have seen the increasing use of EVs by people in the last two years. The global electronic and automobile market share has witnessed an enormous rise in the past few years, and the world expects that increasing use of EVs will bring a drastic change in the automobile industry. As EVs are already reaching the peak in sustainable and green transportation, hydrogen cars are left behind in this advancement. Affordable prices, available infrastructure, and improving technology convince people and consumers to buy EVs over hydrogen cars.

Hydrogen cars are not eco-friendly

It is assumed that hydrogen cars and hydrogen fuel technology are green and efficient because the process of production of hydrogen fuel by electrolysis is completely environmentally friendly. In the process of electrolysis, water and hydrogen are the by-products of this reaction which does not harm any natural factor. For the production of cheap hydrogen fuel, fossil fuels like gasoline or diesel are used, which create emissions and combustion of harmful gasses. So if hydrogen cars will be used in the future, due to advanced technology, then people will obviously use cheap hydrogen fuel over expensive ones. So this is also one of the disadvantages of hydrogen cars and the reason behind their failure in the automobile market.

The Bottom Line

These are some reasons behind the failure of hydrogen cars in the EV market. Battery-based EVs are already capturing the worldwide market of the automobile industry, so there is limited scope for hydrogen cars in the present day. Some researchers say that technology related to hydrogen cars is constantly improving, so there may be a chance to see hydrogen cars on the road if the technology and efficiency of these cars will improve in the future.

Why is Public Relations Important for Every Business?

Public Relations (PR) is one of the most essential marketing tools, if used wisely, it can defeat most challenges in the business. PR marketing assists businesses in enhancing their viability and future of business. Trustability and loyalty are the foundation stones of business. It only acquires when your business comes in contact with the public. The Trust of customers determines the success and achievements of a business, which Public Relations can earn. public relations importance business

According to research, most startups do not consider PR as an important marketing tool for business, & this is the main cause behind the failure of most startups. Effective relation with the community strengthens business and helps to become a leader in the industrial world. Every organization’s reputation completely depends upon its public image of it. Public relations continuously help you to strengthen your reputation and brand value in business. Relations with the media and advertisement industry reward you by generating magnificent opportunities. PR also gives you a chance to develop a long-lasting bond with your key audience, which takes your business to the next level.

Help to maintain and manage reputation

Earning Trust and good reputation for a company is the important thing in building a business successfully. A trustworthy and good reputation is real recognition for any business. So, an effective Public Relation strategy helps businesses achieve targets and generate good business leads. Another important aspect of PR is crisis management in business. If any abusive or false comment lower your product’s reputation and quality then relations with news media help you to regain trust and support of your customers, in this way PR help businesses in crisis management.

PR promotes the brand value

Trust is the building block in growth of any business. Promotion of your brand through any reputed media can increase your company’s credibility. It communicates your message, product, and brand to the community in a strategic and direct way which helps your company to influence people and boost your business growth. Press releases, business stories on your website and social media platforms, or any other media help you to connect with your clients and customers often. Once your target audience starts hearing your product quality and success stories, many of them become your clients or customers. Thus, good public relations are the mirror of your business which reflects your continuous growth and success of your business.

Help to amplify community relations

Public relations help to strengthen community relations. When you develop a good network in society, it will help you to join the local market and help you understand the demands of people and your target audience in the market. Being an active communicator and public member enhances the trustworthiness of your business. Good public relations means your attachments with important market leaders and leading influencers, which become outstanding ways to accumulate market specifications and actual need to connect new clients and customers for your business.

PR improves SEO ranking and traffic

Marketing of business now entirely depends upon the online presence of your business. So, great public relations push people to visit your site and know your product or service, which ultimately helps you gain new customers. Effective public relations have another remarkable aspect called digital PR. Digital PR plays a significant role in constructing the online activity of any business. Digital public relation has another knock-on effect: it helps to amend SEO ranking and traffic, which increases your sales in the long run. This allows you to have global connections with people and expand your business. SEO performance relies on keywords and excellent content on a website that attracts users to your customer, but if PR and SEO go mutually, then it becomes the perfect way to level up your marketing strategies.

PR help to increase sales and profits

Marketing and PR should always go hand in hand because, without PR, marketing is not possible. Efficient connections in the business & local community to catch potential customers to your business which naturally turned into lucrative sales & profits for your business. Bond with media and leading influencers to help you gain global reach, elevating your brand value and business credibility. Publishing press releases about your brand, service and business in the media can generate eminent opportunities to expose. PR helps business owners to augment a company’s authority and reputation by pulling the target audience to their services.

PR Technologies that will help your business to bloom

News Media – If you are an entrepreneur or startup owner, publishing press releases or business stories with the help of News Media can give you bricks to support your business initially. Relations and associations with news media give long-term benefits and opportunities to your business. Press releases and magazine stories also assist your company and brand in reaching a local target audience.

Broadcast – Broadcast PR is not different from any news media outreach. It is associated with video marketing with the support of advertising media. Television PR helps to visualize your product and service to your target audience and increase potential customers through it. Both radio and TV broadcasts enhance the stability of your business in the local community.

Social Media and Podcasting – For the extensive promotion of your product or service, social media is the best platform for any business. All young and active audiences are on social platforms. If your content and PR are good, then you can experience outstanding exposure to opportunities. Close relations with journalists & influencers can help you to promote your interviews on podcasts which is one of the newly emerging marketing tools for many businesses in the world. public relations importance business

AI tools – Artificial intelligence captures each new field in the market. AI tools and technology assist PR marketing in the business significantly. AI tools in the form of software and apps help enterprises to correct online content and other things automatically. So, AI tools can impact corporate communications for companies, significantly transforming PR in the business. public relations importance business

The Bottom Line

So, this is all about the relevance of public relations (PR) in business and its transformative impacts on business. A proper understanding of PR will make you distinctive from all your competitors & help you to bag your target audience. Community relations in the market & social media play an important role in PR. Public relations experts recommend that the effective use of technology in PR will raise your business to unrivaled heights.

Gender disparity: Why Men Still Get Promoted More than Women

Today, women are represented in every industry in the U.S. work market and often hold prominent positions in fields like medicine, education, and law. However, women in the U.S. makeup nearly half of the entry–level workforce, but comprise only a small portion of managerial positions. Even as more women take on more leadership roles, most women in the U.S. still do not get promoted because of their gender.

New research has revealed that the chances of getting a promotion are especially slim for woman. The study, from Columbia University, found that gender bias is still present in recommendations, especially in fields such as science, business, and technology.

Why Women are not getting promoted

According to the “Women in the Workplace” study, for every hundred men hired or promoted to a higher position, only 72 women are promoted and hired for the same role. The statistics for women of color are even lower, with just 68 Latina women and 58 black women being promoted to managerial positions for every 100 entry-level men who are promoted to the same job. This gender difference in the promotion to management was called the “broken rung.” This gender difference in the promotion to managerial positions was called the “broken rung.” This unfair treatment is viewed as the start of inequality in the workplace that eventually leads to a wider gap at higher management levels.

Today, nearly 60% of bachelor’s and master’s degrees are awarded to women, suggesting there is no shortage of qualified women entering the pipeline, yet this percentage is not represented in the promotion to top positions.

It is hence disheartening and hurtful for female employees who put in the hours and have the necessary skills and experience for a managerial role, to get passed over for promotions. What hurts, even more, is that these women often lose out to a male counterpart who may not be their equal on the basis of skillset, agility, or experience.

When these women do not feel like they receive the recognition they deserve in the workplace many of them sink into a depression, and display less commitment to the organization, and some even leave the company while others work even harder to prove their worth.

Unconscious Bias against Women

Men have been advantaged over women in a lot of subtle ways in the workforce. The most obvious explanation for this is gender bias against women; the belief that men are slightly more capable or competent than women is still alive, prevalent, and pervasive in corporate culture and this notion impacts the decision-making of higher-ups.

Women are faced with an unconscious bias and limited workplace support, that even the most ambitious women may feel that making it to the top can seem like an out-of-reach goal.

Unfortunately, this bias starts way before women even apply for a promotion. There is a long-standing culture where women in the workforce are often being bestowed with adjectives like ‘nurturing’ and ‘helpful’, while men receive stronger descriptors like ‘confident’ and ‘ambitious’.

This can result in stronger excellent recommendations for male candidates and significantly fewer good recommendation letters for female employees. This perpetuates that female strengths are less valuable than male traits and, and consequently there will be no attempt to change the business world to a more gender-intelligent or gender-equal space.

Higher standards for women

Women in the US constitute of approximately 50% of the entry-level workforce, but fill only about 21% of high level executive roles. One of the main reason for this disparity is that women are being held to a higher standard.

While it is true that women often take more career breaks than men, particularly to perform motherly duties and prioritize caregiving responsibilities, it is also a fact that women receive higher performance ratings—they are 7.3% more likely than men to receive a “high” rating in performance—their potential ratings are 5.8% lower. The authors estimate that lower potential ratings explain up to 50% of the gap in promotions.

A study found that managers consistently underestimate women’s ability to perform in the future. During this study, the researcher Kelly Shue and colleagues found that women, tended to have higher performance scores than men during evaluation time, whether or not they had been promoted into a more senior role.

“It appears that they were held to a higher standard,” Shue says.

Remarkably, even when women exceeded expectations, they still did not receive the benefit of the doubt and continued to receive lower potential scores even though their most current performance proved that their previous performance potential score was false. This phenomenon is prevalent throughout all the ranks but gets a lot stronger when senior positions are involved.

Shue points out. “Women get progressively lower potential scores relative to their actual future performance as we rise up the corporate ladder. So, this is going to contribute, I think, to a stronger and stronger glass ceiling the higher up we go.”

How to Fight Back Against Gender Discrimination

Women who are at the short end of this gender disparity in the workplace may feel like they are out of options. To remedy this gender disparity, it is crucial for women to know their rights and the laws that protect them from any form of discrimination on the work floor. Female employees must be aware of New York State and City Human Rights Laws and Title VII of the 1964 Civil Rights Act. These laws protect women from gender discrimination at work and overall make it illegal for employers in the United States to treat an employee differently at work because of their sex or gender.

Women who face gender discrimination at work should go here and must contact an employment discrimination lawyer who has experience dealing with gender discrimination claims to assist them in their fight against their employer.

Companies can also actively combat this kind of bias by amending their evaluation system and focus more on promoting employees on their performance alone.

Final words

It is crucial that employers understand the contribution of female workers to the economy and how important they are in the workforce. This means that a course correction is needed in how employers regard their female employees and promote them accordingly and no longer contribute to – and uphold negative biases against female employees.

Dr. Madeline Ann Lewis is President/CEO of the Executive Women’s Success Institute, a 22-year Army veteran, creator of the online course “Crack The Career Code: Unlock The Amazing Power Within To Lead With Confidence, Charisma, and Credibility”, host of the Success 4 Women Radio/TV Show, Career Strategist, International TEDx Speaker, International Bestselling Author, Trainer, and Business Consultant. She helps women progress in their careers into upper management and executive-level positions by providing them with a fast track, yet comprehensive toolkit of life skills and abilities. She also helps women who are transitioning out of the workplace into business entrepreneurship. Dr. Lewis has numerous awards and accolades. And…she was just selected for the 2022 Veteran Champions of the Year (VCOY)” in Corporate America” list. The 2022 VCOY Corporate list honors 30 champions who advocate for our nation’s veterans in the civilian workforce.

If you want a guide for career-driven women. Download my guide New Rules For Executive Women Success here now!