Innovative, passionate, result-oriented, and a seasoned Information Technology professional, Nkemdilim Uwaje Begho, CEO, Future Software Resources Ltd. has navigated through a 15-year journey of cross-sector industry experience in Nigeria, Africa’s largest emerging economy.
Because of her outstanding efforts and leadership as a fierce leader spearheading the company’s flanks, this leading lady has been recognized as an Obama African Leader, Forbes’s Top Ten Female Tech Founders in Africa, Global Digital Women top 10 Most Inspiring Women in Africa, Lionesses of Africa top 100 Women and Ventures Africa 42 most Innovative Africans.
Nkemdilim combines strategic, digital technology, and operational experience with a deep understanding of business transformation, change leadership, and risk oversight. She has designed and led strategy and implementation of digital marketing & digital transformation projects across Africa, resulting in enhanced customer experiences, customer acquisition & bottom-line growth, optimized and more cost-effective operations, and a more digitally skilled labour force within the organisations she has worked with.
Her entrepreneurial background, involvement in the global and pan-African Technology landscape, and a focus on building the Nigerian Technology ecosystem through enabling policy development, investing, education and mentoring, affords her a deep understanding of cutting-edge innovation, emerging & disruptive technologies, as well as access to a large network of technology leaders, policymakers and investors across the continent and globally.
She is also an experienced Non-Executive Director across not for profit, private and listed companies. On the boards she serves on Nkemdilim is trusted for her attention to detail, the ability to identify key issues and provoke deeper discourse to unlock alternative viewpoints.
Futuresoft & its Exclusive Service Portfolio
Futuresoft is a full-service digital agency & IT Solutions company, providing a broad range of business solutions for the scaling African enterprise, to consistently attract and retain its target audience. Futuresoft has over 13 years of experience in designing and managing digital properties and online activities of businesses across various industries.
Their understanding of technology, lateral thinking, and process-based approach allows the team to provide tailored, innovative, and sustainable solutions for businesses; empowering them to leverage all relevant channels to improve user experience, increase customer engagement and grow profits. The goal is to build lasting relationships and function as part of the customers team to achieve overall company success. Their two core service areas are:
Digital Marketing & IMC
The combination of our individual services by our team of strategists, content writers, developers, and analysts create a full suite of integrated marketing and communications with a well-coordinated approach. This combination is a well-blended mix of creative campaigns, animations, video production, digital advertising, search engine optimization (SEO), and search engine marketing (SEM).
Digital Transformation
At Futuresoft we help you build out your Digital Transformation Roadmap. We empower our customers with smarter ways of doing business and frictionless ways of delivering a great customer experience to their customers. We bring years of experience across various industry sectors, as well as a wealth of experience in deploying digital technology solutions to the table, providing ways for our customers to maximise value creation across asset and operations lifecycles while improving profitability.
From the CEO’s Desk
Some of the major reasons that influenced my decision to be an entrepreneur are:
- Wanting to put African businesses on the digital map and ensuring that African businesses are able to harness the opportunities Digital provides.
- Wanting to build a life that allows me the freedom to manage my time, build my dreams, and create an impact.
- The challenge that is entrepreneurship
The Clientele
The clientele includes private sector and government organisations as well as nonprofits and associations predominantly located in Nigeria. It is particularly well suited to work with the:
- Scaling Business: the services are aimed at businesses in the growth or expansion phase that are already profitable; they are not the ‘best fit’ for most startups.
- Result Driven Business: When companies are interested in setting clear measurable goals and meeting objectives, they do the best work.
- Doubtful But Willing Business: When clients have already worked with other agencies that have underperformed, it creates a healthy challenge for the team to deliver the best results.
- Business With Audacious Goals: They do their best work with clients that have big dreams and huge goals. It’s exciting for them to work with companies that want to disrupt their industries and dominate their market.
Nkemdilim Uwaje further apprised, “We focus on delivering excellent work and exceptional service, which sets us apart from many other agencies. Our cross-industry experience combined with in-depth marketing and technology experience allows us to build strategies and design campaigns that are aligned with business goals and deliver results.”
The Team & Corporate Ethos
Future Software’s vibrant and multi-dimensional team is led by Founder & CEO, Nkemdilim Uwaje Begho, who provides leadership to the team and ensures high-quality technical work across all Futuresoft projects. The team is composed of experts in strategy, marketing, content, web design, graphics, branding, lead generation, ad campaign management, website development, SEO, and more with the right experience across multiple industries. The Futuresoft family values are anchored in excellence, integrity, customer centricity, continued learning, resourcefulness, and teamwork.
Major Hurdles & The Support System
The company has gone through multiple difficulties over the years, like:
- Finding the right team
- Creating adequate processes that support growth
- Creating brand visibility and brand awareness within the right target segment
“It is said, “10 years of hard work make you an overnight success” …to sum it up, drive, discipline, diligence, and determination are the keys that helped Nkemdilim in her growth journey.
Creating a more Balanced and Equal Industry
- Ensure gender diversity and gender parity across the board – from board level all the way down to entry-level.
- Invest in the ecosystem – especially in the area of Digital Skills development
- Get involved in policy development
Future Roadmap
Nkemdilim Uwaje is looking to expand the executive training offering as well as deepen the Digital Transformation consultancy practice. The team is very excited about building out their executive training academy for C-level executives and board members who are learning to navigate the digital world.
Favourite Book
The Alchemist – because it teaches key lessons on finding your why, pursuing your dreams and enjoying the journey.
Favourite Quote
“Be the change you want to see in the world.” – Mahatma Gandhi
A Piece of Advice for Female Entrepreneurs
Work hard, deliver excellence, document your journey, pay it forward, build and nurture the ecosystem, build your personal brand and gain visibility, position as a thought leader – have fun and enjoy the journey with its mountains and its valleys.