Launched as one of the first real estate companies in Destin during the early 70s, Abbott Realty Services became the largest employer in Northwest Florida between the period of the 80s to the late 90s. Today the natives of the Emerald Coast, Nathan, Erin, and Amanda Abbott, carry forward Abbott Realty Services’ tradition as the third generation of Abbott Realtors.
Nathan and Erin Abbott started their career in real estate in 2002 as a husband-wife team. Later in 2010, they started expanding their team as the Nathan Abbott Team, and a decade later, in 2020, they relaunched Abbott Realty Service. Even amidst the chaos created by the pandemic, it broke all records in production with its team and was featured in Inc 5000’s list as one of the fastest growing companies in all industries. Later in 2021, Abbott Realty Services Merged with eXp Realty, one of the fastest-growing global real-estate companies in history.
In 2017, Nathan shared a vision with TJ Martin to launch a joint venture specializing in developer consultation, new home, and resort sales. TJ is a native of the area with a proven track record of success in land acquisitions and new home sales throughout the Florida Panhandle. Armed with TJ’s generational background in development and experience as the top sales agent in two large development firms, TJ and Nathan decided to broaden their horizons further and launched The Abbott Martin Group | eXp Realty. With its offices in Pensacola and Miramar Beach, the firm has successfully launched and sold several new construction communities by helping developers with new land acquisition opportunities, top-performing sales teams, and consultations from the ground up.
Since its inception, the real estate firm has continued to perform within the top 1/2% in terms of real estate sales in the Florida Panhandle and within the top 1% nationally. The firm takes immense pride in raising a higher standard of expectation for its clients and the real estate industry as a whole.
Keeping the Team Motivated
With the ability to create greatness for others, Nathan and his team consider each day a new day. They also prefer to focus on impact over commissions. He states, “If you practice every day with incredible drive, you will eventually make it to the big game. This career path allows us to have access to people’s personal lives in ways most careers don’t allow. Focus on positively impacting others; your life will also be impacted through serving others in high regard.”
Tackling Challenges and the Pandemic
The emotions in real estate sales can feel like a roller coaster ride of several highs and lows. Nathan believes the market can go up or down by its nature, and one has to adapt and make the most of it in all situations. He says, “It is important to keep your emotions in the middle and to show up daily! Keeping your agent’s head in the game of all markets while helping them understand you can make an impact in any market is important.”
“If you practice every day with incredible drive, you will eventually make it to the big game. This career path allows us to have access to people’s personal lives in ways most careers don’t allow. Focus on positively impacting others; your life will also be impacted through serving others in high regard.”
Abbott Martin Group works diligently to keep their heads in the game and to show up with the right drive at any market condition rather than utilizing the market conditions as an excuse for not finding success.
The pandemic helped many realize that we humans can’t buy our time. With the pandemic, many organizations opted to work from home, keeping the safety of their employees in mind. Emerald Coast has always been a well-known vacation destination, but with Covid-induced lockdowns and work-from-home, the coast is witnessing substantial residential growth, which eventually helps Abbott Martin Group to grow at a rapid pace.
Picture of the Future
The Abbott Martin Group|eXp Realty’s primary goal is to become an outlet for agents worldwide to understand the benefits of eXp Realty while building partnerships with individuals working for a greater purpose. The firm plans to serve more than 1000 clients yearly to make the maximum impact possible.
Nathan explains, “Our focus is to continue to build an organization that improves lives while showing up together of us all rowing in the right direction for the ultimate purpose…. To build a legacy by making a positive impact on others. We will continue to focus on providing an outlet for people to become the best version of themselves.”