Ben Fairbank: A Global Leader in Immersive Metaverse Experiences Focused on Media, Retail, Gaming and Rewards

Meet Ben Fairbank, the founder, and CEO of RFOX (RedFOX Labs), building a metaverse of opportunities for people through virtual worlds that empower everyone.

Known for being a customer experience, culture change management, and turnaround expert, Ben is a global C-level executive and has worked for several multination companies, including GRAB, Virgin, and Ooredoo. From a very young age, he always had the vision of having a coffee shop on a beach where he didn’t need to sell a cup of coffee to stay in business, and he could have all his friends come and brainstorm business ideas that they would put into practice.

Ben says, “I started in contact centers and thought of this work as a transition phase, while I looked for something more ‘serious’ and long term to get me to my goal. It turns out that I fell in love with operations and numbers, as contact centers were all about metrics. This leads to my love of Customer Experience and collecting data on why customers respond, engage, and remain loyal. I used this experience to become a consultant in Customer Experience and later graduated to cultural change management and company turnarounds.”

These skills and experiences eventually allowed Ben to travel, live and work in 12 countries and consult for organizations like GRAB, Ooredoo, and Virgin. This was the first part of his dreams becoming true, and it gave him the needed exposure to a wide range of cultures and industries. Being an expatriate for quite a few years, Ben started looking for cheaper options to send money from abroad to his home country Australia. At this point of time, cryptocurrency showed signs of promise, but little in terms of adoption, so he started looking deeper into the world of cryptocurrency and understood that he couldn’t afford to miss out on the revolutionary movement.

Ben states, “I began looking at how companies like Red Hat had introduced applications on Linux and other models where better user experiences and products had been added to great technology base layers. This led to my co-founder and I brainstorming how we could potentially build several products, services, and tools that click together to form a metaverse, where they are all on display in one super dApp. This was the realisation of friends brainstorming business ideas and allowed me to focus on several products, services, and businesses that click together, much the same as I had envisioned for the coffee shop on the beach.”

Building a Platform Focused on Digital Inclusion

Ben always wanted to build a platform entirely focused on digital inclusion and borderless applications that can help creators and users work together. Primarily focused on long-term customer experience, RFOX also builds products it wants to use and can be genuinely proud of.

Since its early days, the founding team was told the idea was either lofty, too ambitious, or couldn’t be done, and most commonly, metaverse would not be a thing because no one was looking at it or its use cases. However, the Covid pandemic expedited the adoption of digital platforms and RFOX’s motivation to succeed, as the need for digital inclusion had never been more real.

The Organization

Ben’s company started its journey in 2018 as RedFOX Labs, and since then, it has become popular as RFOX. Once established, RFOX decided to build several click-together products and tools that would form a multi-medium creator platform in the form of a metaverse. Its RFOX Finance deals with token stalking and farming; RFOX Games has play-to-earn games coupled with interoperable NFT collection and a soon-to-be-launched SDK.

On the other hand, RFOX TV is a part of the firm’s media arm offering TV, streaming, and live minting, RFOX NFT is a complete contract farm, site deployer, marketplace, and creator tool for new collections; RFOX VALT is the brand’s VR virtual world and clicks together all the product offerings. RFOX is also planning to launch its RFOX E-commerce streaming, giving artists, creators, and performers a chance to engage in real-time with a live audience while selling products and services.

The Asian Business Environment

Ben believes that the Asian business environment is vastly different in every country. However, as a region, Asia is extremely promising. A tech-savvy young population and progressive tax systems in some Asian countries have made the region more friendly for foreign businesses. With a population of more than 4.5 billion, it’s clear why this region has and will continue to have a big say on how things move ahead as consumers speak with their spending.

Ben states, “We see GDP rivaling China in countries like Vietnam, Indonesia, and others fast scaling consciousness and entering the same conversations as China, India, and Japan. It is an exciting time to be in the region and to see its evolution in real-time.”

Preparing for the Better Future

“We didn’t ever do an equity raise, so the importance of community and those building on the platform can’t be understated. We will ensure that the tools, products, and services we offer are part of an unmatched ecosystem and suite.”– explains Ben.

With RFOX, people with great ideas and products that couldn’t get off the ground previously are now able to thrive. It wants to see brands and organizations born within its metaverse platform and a more collaborative approach to launching based on demand, voting, and collective voices.

RFOX wants to build a platform everyone could use to build and interact. It has realised its job is to get the ball rolling and build the foundation; from there, where it goes depends on who chooses to build with the brand.

Unicaf: The Leading Provider of Tertiary Education

Unicaf is a leading online higher education platform headquartered in Europe, with students spread across 158 countries. The state-of-the-art digital platform from Unicaf provides access to the best quality university degree programs and professional courses from several reputable partner institutions spread across U.S., U.K., and Africa. Led by its CEO, Nicos Nicolaou, the online platform also facilitates Higher Education studies at an affordable cost.

A partner of Liverpool John Moores University, the University of east London, the University of Suffolk, the University of California, Riverside Extension, and multi-campus Unicaf University in Africa, Unicaf is expanding its operations in Africa through an ever-growing network of university campuses and learning centers offering blended and open learning options. At this point, Unicaf has its presence in 12 African Countries and plans to expand to 5 additional countries in the next two years. It offers its high-quality Bachelor’s, Master’s, and Doctoral degree through its partner universities at a fraction of the cost in Africa. The multi-campus Unicaf University is accredited by local regulators and by the British Accreditation Council, offering various degree programs with a strong focus on professional skills.

Primary Strategies

Unicaf and Unicaf University offers a wide range of undergraduate programs online and through blended learning., All the programs offered by the education platform are accredited by the local regulators in each country where it operates.

Presently the organization’s primary strategy is to continue expanding its presence throughout Africa by obtaining additional university licenses in several new countries and expanding its current portfolio of programs. Unicaf’s presence allows its students to have local support and assistance with the application process. Unicaf University also helps its students by providing the opportunity to attend face-to-face tutorials, use the computer labs with high-speed internet, use the digital library, and access the brand’s state-of-the-art technology.

“At Unicaf, we use the latest technology, and we are perhaps unique in the use of predictive analytics in online learning. The use of A.I. predictive models in learning and student support allows for the individualization of learning and predicting student learning issues before they happen.”- says Nicos.

The learning platform continues to develop state-of-the-art technologies to enhance the existing technologies it uses in its digital platform, making its operations efficient and scalable. Additionally, its U.K. university partners provide its students with the opportunity of receiving internationally recognised qualifications at a fraction of the cost. At present, Unicaf is holding discussions with several British Universities which are interested in offering their online courses for African students.

In addition to new programs, Unicaf is also working with its local teams to identify the needs of the markets where it operates. The learning platform’s primary aim is to offer programs that can help its students with employment opportunities.

Advantages of Online Education

With the pandemic, most educational institutions have moved to online education. Nicos believe online education comes with several advantages.

  • Flexibility and Accessibility: Online education allows students to set schedules that fit their family and other professional commitments. With online education, an individual does not need to give up on jobs or leave home.
  • Not Limited to a Small Geographical Area: With online education, a program offering is not limited to the availability of students within a small geographical area. The modern classes are formed by students from all over the planet.
  • Customized Learning Experience: The best part about online education is it can be customized according to individual needs. Technologies adopted for online learning help with the personal interaction between student and tutor.
  • Affordability: With online education, students can pay one module at a time, which helps to create better budget management. Also, unlike traditional education, online education tends to be affordable. With online education, many students are also offered discounts and scholarships, so the price is affordable. As an online education platform Unicaf has already provided over $100 million in scholarships for its students.

Additionally, distance education can eliminate several barriers to higher education in Africa. Using flexible delivery models, students were not needed to visit physical locations at a pre-determined date and time.

When Employability is Vital

With a mission to positively contribute to the educational, economic, and sustainable development of local communities and regions, Unicaf uses its latest technology and innovative tools to improve and enhance the instructional method’s effectiveness and learning experience. The digital platform is a culmination of technology, people, and data. Its state-of-the-art digital platform helps students with various services until they graduate.

Nicos explains that 85% of Unicaf’s students declare that they were able to find better jobs or get a promotion at their current job. Developed in collaboration with employers to meet their specific needs, Unicaf University programs provide the needed knowledge and skills to help graduates enter the marketplace. Critical to the employment of new graduates is the development of higher education programs of study by engaging employers. A collaboration with employers and industry should target to help students achieve the needed skills relevant to the career of their choice.

Presently Unicaf is increasing the employability of its students by offering career advice and work placement opportunities, establishing partnerships with employers, designing programs focusing on professional skills, and involving employers in curriculum design and delivery.

CloudWize: Helping Companies Get Maximum Cloud Security and Compliance

Cybersecurity has always been a never-ending race against time, but the changes are gaining momentum. Companies are slowly investing in various technologies that can help them run businesses. Thanks to technological advancements, companies are now layering more systems into their existing IT network to support their customer experience, and generate value, and remote work. However, adding these new layers often comes with the cost of creating new vulnerabilities.

On the other hand, cybercriminals use various integrated tools and capabilities with machine learning and artificial intelligence to exploit vulnerabilities. Therefore, the threat is growing fast, and no organization is immune. Everyone, from small and medium enterprises to various municipalities, governments, and large multinational companies, faces such risks.

With the mission of providing an easy-to-use tool for complex environments and 24/7 maximum
cloud security and compliance to every company, Chen Goldberg, Co-founded CloudWize, a no-code platform for maximum cloud security and compliance from architecture design to runtime.

Chen is an experienced cloud engineer with knowledge and hands-on experience in various technologies like Cloud Computing, Cloud Architecture, Consulting/Software Development, DevOps tools, and Risk Management. During the last 15 years, he has worked in the development and operations, building infrastructure and implementing best practices in different leadership roles.

Since CloudWize’s foundation, Chen and his team have been building and improving the best tools for cloud security and compliance with the vision to include all the cloud pillars.

Helping Companies to Secure their Cloud

As a no-code platform for maximum cloud security and compliance from architecture design to runtime, CloudWize helps organizations secure their cloud and uphold regulations. During the period of the last 10 months, as much as 79% of companies have suffered from cloud data breaches, exposing them to hefty fines from regulators, getting a bad reputation, and ultimately losing customers.

Thanks to CloudWize, companies can now get more than 800 rules that are continuously running on their cloud services. “But to really better cloud security and compliance, we have investigation abilities like no other. The CISO, DevSecOps, or anyone else can easily detect and fix cloud issues, no code required.“- says Chen.

CloudWize has various alerts and insights showing security, compliance, operations, costs, and performance coverage reports. It also provides much-needed recommendations to users on how to improve their coverage based on the severity and auto-remediation with just a click of a button. Additionally, CloudWize’s drag and drop interface makes it easy to customize security, compliance, cost, operations, and performance rules. Anyone who wants peace of mind should choose CloudWize because it’s a personal virtual CISO that works automatically 24//7.

Chen believes one of the biggest challenges for the companies lies in their cloud’s access control, mainly because various stakeholders need to access the cloud. However, with CloudWize, companies can now see who did what, where in the cloud, and when. As a holistic platform to cloud security and compliance, CloudWize is often referred to as a cloud security center of excellence. It also provides users extensive context in minutes and helps SMBs, enterprises, and even MSP and MSSP to reduce operating costs by up to 90%.

The Differentiating Factor

Chen explains that CloudWize’s competitors offer an out-of-the-box solution, while his company has not only made rules, but it also has no-code customization. Also, with the platform’s graph engine, users can investigate events, metrics, data transfer, configurations, network relations, and cost business impact in minutes.CloudWize combines the risks with actual pentest to enable prioritization of the company’s risks, which gives real context to the company and reduces the noise. Also, as a client-focused company, CloudWize’s dedicated support team helps right from onboarding and anything else that its users need.

The Pandemic’s Effect

As we all witnessed, the pandemic has accelerated the move to the cloud as people had to work from home. So, along with big tech companies, small and medium businesses also moved online, and with that move came many security breaches and regulatory compliances. So, CloudWize is working with companies of all shapes and sizes to make everyone secure and compliant.

We want everyone who uses the cloud to have maximum cloud security and compliance, understand what’s going on, and see the connection and business impact. After all, there are reasons behind the configurations and how the architecture is built. If someone is unaware of those reasons, he can do something that will impact other stakeholders and can also impact the entire company.“- asserts Chen.

Vikram Venkatasubramanian: Helping Consumers with Simple, Comprehensive, and Affordable Online Privacy and Security Solutions

The average US household today has around 24 connected devices. An internet-connected home can make over 50,000 internet requests daily and the average phone app collects 24 pieces of information about its user. A connected home today has enough computing power, storage capacity, and networking power to rival a small enterprise from two decades ago. These data points represent a large and growing cyberattack surface that can be exploited by both hackers and marketing companies. This problem space led Vikram Venkatasubramanian to further investigate the issues around online privacy and security in home networks – an investigation that led to many shocking findings pertaining to our online privacy and security.

Vikram says, “The average home could see up to 12,000 cyberattack attempts per day! On any given day, on average, 10% of the internet traffic is related to gathering data about us. We are all literally one click or less away from a cyberattack, and in many cases, we have been attacked, and we just don’t know it.

Vikram strongly feels that online privacy and security is a fundamental right. Passionate about solving the issue of privacy and security, in March 2020, Vikram founded Nandi Security, an online privacy and security company for the entire connected home.

The Cybersecurity Expert

Born and raised in Chennai, India, Vikram Venkatasubramanian immigrated to the United States during the mid-90s to pursue his second Master’s degree. Today, Vikram is a technology industry veteran with over two decades of experience across healthcare IT, telecom/CRM, and cybersecurity. Vikram considers the dozen or so years of experience in cybersecurity to be the most personally and intellectually rewarding time of his career.

Vikram’s academic qualifications include a Master’s degree in Mathematics from the Indian Institute of Technology – Madras, a Master’s degree in Computer Science from the University of Missouri – Columbia, and a Master’s degree in Business Administration from Cornell University. However, Vikram feels education is not only the primary driver for him; the profound learnings he accumulated over the years interacting with the some of the most well-known cyber security experts on the planet helped shape his passion for personal privacy and security space.

Cyber Security Solution for Connected Homes

Vikram says, “We cannot have a conversation about cybersecurity in the connected home without addressing privacy. We also cannot speak of comprehensive security and privacy in the connected home with device-by-device-based solutions.

Nandi Security’s Kavalan is an online privacy and security product aimed at making the task of protecting connected homes easy for the average consumer. It protects all the devices in the connected home from cyber threats, including malware, botnets, phishing sites, etc., while protecting the privacy of all individuals in the connected home by blocking ad networks, data brokers, trackers, pixels and other privacy violating entities. With Kavalan, there’s no software to install or devices to buy, and the best part is the product can be set up within 5 minutes or less for uninterrupted protection against cyber threats. The product’s ease of deployment, coupled with its comprehensive protection capabilities, is unparalleled in the entire industry.

Helping with Comprehensive Privacy and Security Services

In 2020, IDC published a connected home security research that identified seven different categories of products that a consumer would need to buy in order to enjoy comprehensive privacy and security. Nandi Security saw an immediate need to build a better solution for the average consumer, as there was no other way for a person with no cyber security expertise to have the awareness and technical expertise to find and use such solutions. Additionally, the combined cost of such products often makes them financially unviable for the average household.  Under Vikram’s leadership, Nandi Security’s mission is to simplify and make it affordable for everyone to enjoy comprehensive privacy and security in the connected home.

Tackling the Pandemic

The pandemic has proven to be an accelerator in the cyber security industry. With remote work becoming an immediate requirement, companies soon realized that their network perimeter extends into the connected home. The initial attack vector to penetrate a corporate network may not need to be the corporate device; it could be a camera, thermostat, wearable or any other device in the employee’s home. Further from a consumer perspective, there has been a surge of interest in privacy issues amongst the general public given the post-pandemic events surrounding the US elections and the recent US Supreme Court rulings. This has resulted in a greater need and awareness at both the corporate and consumer levels for privacy and security products.

Vikram states, “While we did not see a pandemic coming, we saw the fundamental issues around privacy and security brewing a long time back, and we believe we are at the right time with the right product to address the problem.

Preparing for the Future

Vikram is a believer in a free, open, safe, and equitable internet, and he understands that Nandi Security can make a significant contribution to the ‘safe’ and ‘equitable’ parts of that conversation. His primary goal is to make Kavalan the single most trusted name for families worldwide when it comes to protecting their online security and privacy. The organization is going about it by keeping simplicity, transparency, and quality as the prime pillars of focus for its product.

Protecting your home and your family should not be as complex as it is today, and as broadband coverage expands across the world today, safety and privacy should come with it by default. The very fibers of connectivity that promise to improve our lives are already being used to shift the balance of equity both in terms of cyberattacks and surveillance capitalism. I believe that with Kavalan, we have taken the first step towards shifting the control back into the hands of the consumers.”- Vikram states.

Nandi Security is already working on evolving Kavalan into a full-fledged Intelligent Digital Safety Solution for the connected home.

Bala V Sathyanarayanan: Creating a Diverse and Engaged Workforce

Meet Bala V Sathyanarayanan, the Executive Vice President and Chief Human Resources Officer at Greif a 145-year-old Fortune 500-sized global leader in the industrial packaging products and services industry. Greif operates in over 220 locations spread across 40 countries and four continents.

He is an NACD Certified Corporate Director with a passion for creating the highest standards of boardroom excellence. Bala currently serves as Chairman and Board Director of Balmer LawrieVan Leer Limited and as the Board Director for Columbus Council for World Affairs. Additionally, he is on the board for the Center for Executive Compensation in Washington, D.C.

Bala’s parents always encouraged him to work hard and serve the people around him. A lesson also taught by growing up an Eagle Scout. So, he took lifelong advice and worked very hard to make a difference to the individuals, teams, and organizations he has worked. Servant Leadership is at the core of who he is and how he leads.

He says, “I believe that when you give your energy to an important mission, you are helping every stakeholder achieve clarity for their organization. You can do this by sharing your goals with others, inspiring them, and giving them hope for their dreams, or just showing them what is possible when you set your mind to something.”

Bala graduated with an Advanced Management degree at Harvard Business School. Additionally, he has received a Master’s in Human Resource Management from Rutgers University, New Jersey. He also holds a Bachelor of Engineering in Electronics and Communications Engineering from SVCE and an MBA from the University of Madras.

Before joining Greif, Bala served as the Executive Vice President of Xerox Corporation, where he led the HR and Business Transformation of the company. Prior to that, he served in multiple leadership roles at companies like Hewlett-Packard, Avaya Inc, Coca-Cola, and Otis Elevator Company.

A recipient of many global awards, Bala was also named in the list of Outstanding 50 Asian Americans in Business by the Asian American Business Development Center (AABDC), Executive of the Year by Columbus CEO Magazine, Top Inspiring Business Leaders of the Year in 2020 by Industry Wired Magazine, 10 Most Influential Business Leaders to follow in 2021 by CIO Insights Magazine.

Helping Companies with Path Breaking Products

Founded in 1877, Greif is a leading industrial packaging and services supplier. Spread across 40 countries, Greif remains committed to being the highest performing customer service entity for its global and regional customers. The organization’s core values shape its future and have helped it to stay on top of its competitors.

Greif ‘s Global Packaging Division helps its clients with steel, fiber, and plastic drums; intermediate bulk containers (IBCs); FIBCs; container liners; closures; filling, and reconditioning services. These products are used to protect and safely transport shipments around the globe. Bala says, “Our colleagues are here to help customers develop new packaging solutions or to partner with them to solve difficult supply chain challenges.” Greif ‘s technical expertise and years of experience enable it to guide customers through their product selection journey.

On the other hand, the Paper Packaging and Services (PPS) division of the organization manufactures containerboards, coated recycled paperboards, uncoated recycled paperboards, industrial and corrugated products, and offers recycling services. The PPS division serves the construction, paper products, textiles, automotive, explosives, and many other industries in North America. The Paper Packaging and Services Division has a closed loop system that successfully recycles recovered fibers, which provides Greif a competitive advantage through flexibility, supply security, and sustainability.

Tackling Challenges

Bala and his team’s biggest challenge related to talent optimization lies in the heightened focus and need to develop, attract, and hire new talents required to align with the organization’s business needs in the labor market both for today and in the future. Additionally, they need to balance the need to hire and maintain Greif ‘s essential workers at the plant while optimizing the firm’s approach to creating a more flexible, responsive, and engaging work environment for those who have an ability to work in a hybrid setting.

“We’ve been faced with rethinking our approach to learning and have pivoted to the launch of a completely virtual Greif University to continue meeting the need to educate our colleagues and ensure our investment in their continued global growth. This also results in us revamping our Leadership Development approach to stay in front of the trends in learning approaches that will likely be sustained post-pandemic.“- states Bala.

The Pandemic

Just like most other companies, Greif also had to adapt to every changing phase of the pandemic to develop, adapt, and update its protocols and monitor the safety of its Engaged workforce in more than 40 countries worldwide. Throughout this devastating pandemic, Bala and his team have developed various new protocols and either needed to change or emphasize them as more information became available in the public domain. From the beginning, the entire team followed the science and was guided by the best scientific organizations. Bala explains that they were also able to put various global and regional task forces in place, which led Greif through this pandemic.

The Future

Bala and his team’s primary mission is to create a world-class, motivated, diverse, and engaged workforce to help Greif deliver its global vision. Bala says, “My role is that of a strategist, an activist inside the organization to shake things up, helping the organization become more innovative. My mission as the Global CHRO is to manage the present while laying the foundations to help sustain global success for the future; we call it our Build to Last strategy.”

“My future aspirations involve helping others and using my unique gifts to make a difference by creating thriving communities across the countries that Greif operates.”– Bala adds. He plans to achieve these goals by focusing on the strengths of the organization’s Executive Leadership team which includes being candid, the love of learning new things, and the desire to make a positive impact on Greif ‘s global customers by providing them with excellent customer service.

Johnny Casana: Building a Grid Bigger than the Weather

Meet Mr. Johnny Casana, a true leader in the renewable energy business with a clear vision for a clean grid. He directs North American strategy for Pattern Energy and knows there is a straightforward two-step process to solve climate change: clean the grid and electrify everything. “We have the tools, we have the technology, we have the time,” he said. “It’s actually such an exciting moment to be in this business-wind and solar are now the least-cost power that the world has ever known, electric transmission is nearly everywhere already, and the gaps can be connected. The grid can be big, it can be clean.”

Mr. Casana is an internationally recognized expert in wind, solar, & transmission development, and is especially known for his role in electricity market reforms that the grid needs in order to rise to the challenge of decarbonization. Since his transition to the private sector from anthropology, Mr. Casana has been a dynamic force in the clean energy industry.

Presently Mr. Casana serves on the leadership team of Pattern Energy, the largest independent renewable energy company founded and headquartered in the United States. As a powerful driver of energy policy at the national level and as the Chair of State Policy for the national clean energy trade group, he has represented the business voice of real climate solutions on several industry boards. He has also lent his experience and expertise to multiple international delegations on business and climate, including a trade mission hosted by the President of Mexico, a Vatican Executive Summit convened by Pope Francis, and the United Nations Climate Conference in Paris, where countries across the planet signed the historic Paris Accords. Mr. Casana knows that renewables can do the job, which is an incredible industrial story of technological innovation, corporate ingenuity, strong supportive policies, and the entrepreneurial spirits of companies like Pattern Energy. He believes the power switch from a combustion grid to the ones run by the weather is much cheaper, better, and more reliable than the outdated, expensive systems built centuries ago. “We can build a 21st Century grid,” he said. “We can source our power from the sky instead of the ground. We can survive; we can thrive. To affordably and reliably run our grid, our society, our entire economy on the abundance of the weather, we really just need a grid that is bigger than the weather.”

The Steadfast leader

With his impeccable track record of commercial success in renewable energy and a hand in developing and constructing over 2,500 megawatts of wind and solar energy projects in the U.S., Canada, and Central America, Mr. Casana is entirely committed to his vision of a clean grid. Over the years, he has built numerous wind, solar, storage, and transmission projects that now provide clean, zero-emission electricity to more than 55 million end-use customers daily.

After proving himself as a wind and solar project developer, Mr. Casana moved into political and regulatory affairs, helping to lead government relations for Pattern Energy and building coalitions with a myriad of stakeholders and state and local governments to design and pass some of the most critical, outcome-oriented and business-friendly climate policies in the world. Back in 2018, he provided lead testimony for the most important 100% Clean Energy state legislation in the U.S., the California law SB100, and within two years he successfully helped to pass similar state laws throughout the West, to such a point where the U.S. Western electricity grid is more than 80% aligned on clean energy goals. “The challenge is now less technical, and less political, and almost entirely in implementation, on excellence in execution, and that is precisely where Pattern Energy thrives.”

Building the Largest Wind Project in the U.S. History

Pattern Energy has a reputation for achieving the impossible, taking on the most challenging projects, finding solutions & partners, and getting them done. Mr. Casana played an instrumental role in one of Pattern Energy’s most recent success stories, Western Spirit Wind, the largest clean power project in the history of the U.S. With Mr. Casana as the head of State and Local Government Affairs, this interregional wind and transmission concept was an innovative collaboration between Pattern Energy, the State Government of New Mexico, and the municipal governments of San Jose, and the City of Los Angeles. Even bigger than a nuclear plant, Western Spirit Wind provides more than a gigawatt of the country’s greatest renewable resources to California, one of world’s largest energy markets. The wind from Western Spirit is now delivered across a combination of new transmission lines built by Pattern Energy, and old revitalized transmission lines that were originally built by the city of Los Angeles decades ago to service power from coal plants. This partnership, the retirement of coal, and the use of existing grid capacity was a meaningful public-private collaboration that yielded a superhighway of clean energy directly into the city of Los Angeles. Thanks to the powerful combination of new and old, the political will of many governments, and the transformative technical approach to bridge transmission gaps in the grid have helped produce clean power for the country’s biggest industrial economy. The Mayor of Los Angeles, Eric Garcetti, said that Pattern Energy’s Western Spirit Wind “shows that solutions to the climate crisis have never been cheaper, and helps realize our promise of lower emissions, less pollution, and more clean energy innovation.”

“We have the tools, we have the technology, we have the time”

Indeed, the wind facility was a very cost-effective solution for the Californians that the city council described as “the best overall value” to the residents of L.A. after Pattern Energy won a competitive solicitation for a power supply contract, besting over 100 other project proposals. Western Spirit Wind will now meet more than 6% of the climate change goals of over 4 million residents of Los Angeles. It also serves its clean power to millions more throughout the state.

Mr. Casana was also involved in the half-gigawatt New Mexico to California wind and transmission project named Broadview & Grady Wind, which was fully commissioned in 2019. He is presently running the strategy for his company’s next big project, SunZia Wind, which will be three times larger than Western Spirit Wind at over 3,200 megawatts of wind. The wind project is coupled with a 550-mile high-voltage transmission line, with anticipated commissioning in 2026.

When it comes to the climate, Mr. Casana believes in big swings. With the completion of Pattern Energy’s third suite of wind transmission projects in New Mexico, Pattern Energy will be responsible for more 20 million megawatt hours a year of clean power to California, which is more than all of the state’s rooftop solar panels combined. “When governments, corporations, and large utilities make the right choices on climate, those choices impact tens of millions of people for the better all at once. It’s a great big societal swing.”

Opportunities to Grow

Pattern Energy has broken the gigawatt barrier this year, but for Mr. Casana, the exciting part is within a decade that scale will be a common occurrence. “When I first started in this business, we were amazed when someone could pull off 100 megawatts in a single shot, but today that is about the minimum we could consider. We’ve done a gigawatt now, our next one will be three times the size, and that will become the new normal. It’s incredible.”

Wind and solar are so economical compared to conventional power like coal and fossil gas that Mr. Casana believes there’s a high chance that the necessary transmission gaps in the grid will get plugged, the necessary reforms will be enacted, and the economy will be in a position to run primarily on the weather without disrupting the life of everyday Americans. However, he also knows that the scale of buildout to maintain climate commitments will require exponential growth, which is both a challenge and an opportunity for an entire generation of energy professionals starting their careers.

When it comes to switching power from combustion to renewable weather-based power, Mr. Casana cites studies from U.S. National Labs that show America’s clean energy industry would need to deploy as much as 80 gigawatts of wind and solar energy every year from 2025 to 2040. However, the high water mark was only 29 gigawatts last year, nearly double the deployment level from as early as 2019. “There is an appetite in the U.S. for the clean energy industry to double in size and double again in just the next few years, with still more room to grow new businesses.”

The Future

Mr. Casana carries a calm and quiet optimism about the business role in building a 21st-century grid. He emphasized the growing need for new talents and projects when asked to advise young professionals. He believes the U.S. needs a grid bigger than the weather, a grid that can move power across the continent for a constant source of reliable, renewable power as different regions rely on weather patterns from each other. The country will need many more mega-projects like Western Spirit and SunZia. “It’s like a symphony,” he says, “there are different sections, horns, wind, what have you, and this one or that may be quiet for a beat, but the blend of music is always playing, always beautiful.”

He believes there is so much business opportunity and room for growth and he is optimistic too about the climate emergency. He doesn’t get bogged down on blame for greenhouse gas emissions. He says, “this era right now, our time, it is the first moment in history that we have all of the tools and enough time to act. We have a runway just long enough to stem the worst of climate change, to act on emissions. We have real, commercial technologies that are viable, scalable, ready-for-primetime, with supply chains and global talent that can execute, finance and deliver the billions of dollars of infrastructure that will necessary for survival of our species.”

“Renewables have been de-risked, we know how to get them built, we know how to run the system. We need more of course, both power and transmission, sure. But it is no longer a question of inventing something or hoping for some future political will. The business case is here. The moment has come to really do it.”

When asked about whether alternative energy is the future, Mr. Casana turns says wryly, “Wind and solar were the future twenty years ago. It’s such a 90’s idea to say that, to call them the ‘future,’ to call them even ‘alternative.’ Wind and solar are a $500 billion global industry and growing, they are the vast majority of new power projects worldwide, they have been for years, and will be for decades. Renewables are not alternative and they are not the future – they are mainstream and they are today.”

NutriFresh Services: Transforming Ecommerce Food & Beverage Companies For Better

A senior executive with more than 25 years of experience in management, strategic planning, and operational implementation Guy Ironi and his partner Josh Abramson were called to turn around a beverage manufacturer producing cold press juices using high-pressure processing technology. He soon understood the process was very labor-intensive and challenging to perform at a profitable level. However, Guy quickly identified that the business was exceptional at picking, packing, and shipping the juices directly to its clients’ customers.

On behalf of the family office that invested in the founding leadership team, Guy took over NutriFresh Services as its CEO in 2016 and pivoted the organization from a contract beverage manufacturer to the industry’s best perishable fulfillment partner for B2C and B2B eCommerce companies. Since Guy’s takeover, the company has achieved more than 100% YoY revenue growth for past 4 consecutive years and achieved nearly 30X earnings growth. NutriFresh was recently included as one of Inc. Magazine’s “2021’s 5,000 Fastest Growing Companies” and named by Goldman Sachs as one of the “100 Most Intriguing Companies” for 2021.

The Leading Perishable Fulfillment Platform

Headquartered in Edison, NJ with 11 additional nationwide facilities, NutriFresh is the leading cold chain eCommerce logistics partner for established and emerging B2C and B2B food and beverage brands. The organization’s portfolio of services includes frozen and cold storage, white-glove pick and pack services, and industry-leading carrier optimization allowing 1-day ground transit to more than 85% of the country.

Guy and his team at NutriFresh believe that shipping perishable goods doesn’t need to be complicated or costly. The organization acts as an extension of their clients’ business operations department to ensure their cold and frozen products are delivered to their customers on-time and at-temp, improving their bottom lines.

The NutriFresh team also realizes the fact that batching and shipping alone doesn’t solve all of its clients’ primary pain points. So, the organization now offers a completely personalized and comprehensive approach to ensure the products reach their customers in a much faster, easier, and cost-efficient manner.

Staying Ahead of the Competition

Under Guy’s leadership, NutriFresh helps its customers with a tech-enabled, all-in-one eCommerce fulfillment platform that allows brands to quickly deploy a national fulfillment program at a scale. According to Guy, “In this new and rapidly changing on-demand world, we allow businesses to access highly-customizable operations and flexible, bespoke shipping solutions based on their specific needs across delivery performance, the efficiency of spend, and integrated technology requirements.”

As an organization, NutriFresh is well positioned in the market of perishable eCommerce fulfillment for food and beverage brands. While most of its consumers are focused on the B2C market, NutriFresh has started working with companies selling and shipping wholesale products directly to businesses.

Unlike traditional 3PL businesses, NutriFresh welcomes the complexities of perishable fulfillment by handling custom packaging, complex kitting and pick arrays, and inserting dry ice or gel packs to keep products at safe temperatures during transit. The NutriFresh value proposition includes a sophisticated technology platform that allows its partners to access entirely outsourced fulfillment and operations solutions. Beyond its strategically distributed national perishable fulfillment centers, another core advantage for NutriFresh’s customers is access to enterprise-level shipping services across various national and regional parcel carriers.

Tackling Challenges

The fundamental challenge of NutriFresh’s core activity lies with the perishability factor of food and food waste. Every year ⅓ of the food produced in the world perishes before consumption, which if calculated equates to 1.3 billion tons, resulting in more atmospheric carbon emissions than the entire airline industry. In proper conditions, this amount of food could feed as many as 2 billion people, twice the number of people suffering from hunger across the planet.

The organization is doing its part to solve this worldwide challenge. Its High-Pressure Processing (HPP) extends shelf-life through a non-thermal process that eliminates contamination. NutriFresh has an annual tolling capacity of 120 million pounds, thanks to its dedicated hyperbaric HPP machines.

Additionally, the organization enables a much greener and environmentally friendly emissions footprint by creating a more efficient supply chain, which is done by decreasing the distance a product needs to travel. In the NutriFresh supply chain, manufactured products are directly sent to one of its fulfillment centers directly from the manufacturer. Then the organization distributes those products across its network of fulfillment centers to be stored as close as possible to the final customer. When an eCommerce order is placed, NutriFresh packs each perishable parcel with care and delivers to the end consumer on behalf of their clients.

Guy also notes: “We use solar power in our freezer facilities, we ship with dry ice (which never produces or releases additional carbon dioxide into the environment) and gel packs to reduce spoilage during transit. The future of commerce is online, and NutriFresh is committed to providing our customers with the most sustainable, environmentally-conscious perishable fulfillment solution in the market.”

Preparing for the Future

When it comes to the future, NutriFresh aims to maintain its position as the leader in the cold and frozen eCommerce fulfillment industry, while continuing its transformation into the most advanced solution via disruptive logistics technology. To achieve that, Guy and his team will continue to expand NutriFresh’s warehouse network by acquiring new facilities, investing in tech R&D, and developing its personalized approach even further to give its clients the feeling of joining an elite supply chain crew and long-term partner.

Abbott Martin Group: The Native Source of Real Estate on the Emerald Coast

Launched as one of the first real estate companies in Destin during the early 70s, Abbott Realty Services became the largest employer in Northwest Florida between the period of the 80s to the late 90s. Today the natives of the Emerald Coast, Nathan, Erin, and Amanda Abbott, carry forward Abbott Realty Services’ tradition as the third generation of Abbott Realtors.

Nathan and Erin Abbott started their career in real estate in 2002 as a husband-wife team. Later in 2010, they started expanding their team as the Nathan Abbott Team, and a decade later, in 2020, they relaunched Abbott Realty Service. Even amidst the chaos created by the pandemic, it broke all records in production with its team and was featured in Inc 5000’s list as one of the fastest growing companies in all industries. Later in 2021, Abbott Realty Services Merged with eXp Realty, one of the fastest-growing global real-estate companies in history.

In 2017, Nathan shared a vision with TJ Martin to launch a joint venture specializing in developer consultation, new home, and resort sales. TJ is a native of the area with a proven track record of success in land acquisitions and new home sales throughout the Florida Panhandle. Armed with TJ’s generational background in development and experience as the top sales agent in two large development firms, TJ and Nathan decided to broaden their horizons further and launched The Abbott Martin Group | eXp Realty. With its offices in Pensacola and Miramar Beach, the firm has successfully launched and sold several new construction communities by helping developers with new land acquisition opportunities, top-performing sales teams, and consultations from the ground up.

Since its inception, the real estate firm has continued to perform within the top 1/2% in terms of real estate sales in the Florida Panhandle and within the top 1% nationally. The firm takes immense pride in raising a higher standard of expectation for its clients and the real estate industry as a whole.

Keeping the Team Motivated

With the ability to create greatness for others, Nathan and his team consider each day a new day. They also prefer to focus on impact over commissions. He states, “If you practice every day with incredible drive, you will eventually make it to the big game. This career path allows us to have access to people’s personal lives in ways most careers don’t allow. Focus on positively impacting others; your life will also be impacted through serving others in high regard.”

Tackling Challenges and the Pandemic

The emotions in real estate sales can feel like a roller coaster ride of several highs and lows. Nathan believes the market can go up or down by its nature, and one has to adapt and make the most of it in all situations. He says, “It is important to keep your emotions in the middle and to show up daily! Keeping your agent’s head in the game of all markets while helping them understand you can make an impact in any market is important.”

“If you practice every day with incredible drive, you will eventually make it to the big game. This career path allows us to have access to people’s personal lives in ways most careers don’t allow. Focus on positively impacting others; your life will also be impacted through serving others in high regard.”

Abbott Martin Group works diligently to keep their heads in the game and to show up with the right drive at any market condition rather than utilizing the market conditions as an excuse for not finding success.

The pandemic helped many realize that we humans can’t buy our time. With the pandemic, many organizations opted to work from home, keeping the safety of their employees in mind. Emerald Coast has always been a well-known vacation destination, but with Covid-induced lockdowns and work-from-home, the coast is witnessing substantial residential growth, which eventually helps Abbott Martin Group to grow at a rapid pace.

Picture of the Future

The Abbott Martin Group|eXp Realty’s primary goal is to become an outlet for agents worldwide to understand the benefits of eXp Realty while building partnerships with individuals working for a greater purpose. The firm plans to serve more than 1000 clients yearly to make the maximum impact possible.

Nathan explains, “Our focus is to continue to build an organization that improves lives while showing up together of us all rowing in the right direction for the ultimate purpose…. To build a legacy by making a positive impact on others. We will continue to focus on providing an outlet for people to become the best version of themselves.”

 

 

 

Ryan McCarty: Creating a Culture of Good

Just think how our workplaces would look like if all the employees were given the necessary permission to care about not only their jobs but also their colleagues, clients, and the things they are most passionate about. What if all the people got a chance to make positive changes worldwide while doing their job?

This is the story of a wonderful movement named ‘Culture of Good’, which Ryan McCarty and Scoot Moorhead started inside their company, The Cellular Connection (TCC). After growing the Culture of Good at TCC for quite a while, both Scott and Ryan McCarty established Culture of Good as a separate entity to start teaching organizations and their leaders about the Culture of Good.

As an organization, Culture of Good offers a Culture Champion Certification, where organizations can choose an internal leader to improve their workplace culture by sponsoring them to attend a three-day training. Being a part of this training schedule, the Culture Champion has access to all of the tools, tactics, and necessary team support to create a more robust and more engaging business culture for a year. Each of the Culture Champions learns to align their company’s strategic goals with the passion of their clients and employees.

“The certification provides a self-paced way to support all those within an organization working on employee and customer engagement, CSR, and culture change initiatives. If desired, we also offer keynote presentations on championing people and culture and partner licenses in addition to this certification.”– says Ryan McCarty.

Top Priorities

As the Co-founder of the organization, Ryan’s top priority is to ensure the organization is profitable and making a meaningful and important contribution to the world and the entire industry by doing what it preaches. He explains that solvency plays a critical role in the organization’s existence, but the work of Culture of Good is primarily driven by helping leaders implement a purpose-driven work process that involves people’s souls. “This is what I call “purpose ability.” Profitability is driven by purpose, and profits enhance purpose.“- says Ryan McCarty.

“I find my calling when my greatest passion collides with my greatest contribution to make the world better”

On the other hand, the second priority is to continue reviewing the organization’s tools and processes to meet clients’ evolving needs. Ryan McCarty strives to ensure that the Culture of Good not only engages leaders to become Cultural Champions but also empowers them to become an agent of change.

Unique Marketing Strategies

Ryan McCarty hosts a 30-minute podcast on LinkedIn Live every week. This podcast discusses the creation of Cultural Champions and great work culture in workplaces. Culture of Good’s team then repurposes the podcast content for various blogs, emails, posts, and articles. Additionally, the organization depends significantly on word-of-mouth referrals from past and present clients who have worked with it or have heard Ryan presenting his keynote, “Bring Your Soul to Work.” This eventually creates new opportunities for the organization to speak to and for organizations that want to share their mission and purpose with their audience. “Many of my efforts are directed toward trade organizations who want to provide their members with a purpose-driven process that engages their stakeholders.“- Ryan adds.

Suggestions for Young Entrepreneurs

Ryan says young entrepreneurs must “Keep work as simple and beneficial to your whole well-being as you can (don’t make rules or follow rules that don’t exist), look for strategies that scale your ideas (ideas without strategy are lifeless), always have a mentor (someone you aspire to emulate through your work/and pay them for their time), and tie your story into your work (this is what gives you a sense of meaning and purpose). Oh, and take care of yourself before anyone or anything else in your life. Yes, I’m telling you to put yourself first.”

Future Roadmap

The organization’s strategy is to certify as many as 10 Culture Champions monthly after a three-day training. The organization also plans to offer a virtual certification that can be taken from anywhere worldwide. Eventually, Ryan would love to host all the Certified Culture Champions and their teams at an annual conference to share their stories, learn best practices, and build a purpose-driven community of leaders.

Barry Pulver: Empowering Real Estate Agents to Help their Client

Meet Barry Pulver, a Real Estate Consultant and Team Leader at eXp Realty, one of the world’s fastest-growing real estate agency businesses. Barry is a former international journalist and radio show host with massive experience in every aspect of journalism from the largest media corporations in the world.

In less than a decade, Barry moved to America without any property background or experience and started a real estate career in 2015, joining eXp in 2018 and soon became the first real estate agent to create an international revenue share team taking eXp Realty outside of North America. As a team leader of eXp Realty, Barry is humbled and honored to help thousands of people and families who move home every year. Through the company’s revenue share platform, Barry and his team have sold over $1 billion worth of homes in 2021 and presently has partner agents in 5 continents and 13 countries.

Currently, the current number one global virtual real estate team, with the strongest emphasis on empowering property experts to do more business and provide ownership in the overall company and an exit strategy ultimately for their business.

Driving Factors

The experience of being a part of the team that changes real estate professionals’ lives through their blueprints of success, experience, and network is the primary driving factor for Barry’s passion and continued success.

On the other hand, he understands this will look different for every individual, mainly because everyone has different goals, passions, and aspirations. Historically, the real estate industry has never offered many agents of the opportunities it provides now, and Barry feels sharing that message directly or visually and offering others to be a part of this revolutionary journey is very rewarding as a leader.

He says, “If someone told me when I was a new real estate agent that I could be in my office for fewer than 25 hours a week, work with clients and partners to the highest level, and have a billion-dollar business, I would not have believed it.”

However, now Barry has the honor and opportunity to partner directly with aspirational property experts and provide each one with a blueprint, which has amplified his focus on continuing what he and his team have started.

Tackling Challenges

However, now Barry has the honor and opportunity to partner directly with aspirational property experts and provide each one with a blueprint, which has amplified his focus on continuing what he and his team have started. He feels the primary challenge lies in offering a genuine change in an industry that has never seen such opportunities, and responses like ‘It must be too good to be true” are very common. The mindset in real estate has also created a few significant challenges, with a vast majority of agents leaving the industry within their first two years.

“A business without challenges is simply not a successful business.”

Barry explains, “Changing the paradigm that the success of anyone in property is due to them and not their company is a huge challenge. The importance of personal branding really emphasizes the results for this; otherwise, every real estate agent would be successful at the successful real estate companies; this is just not realistic or true.”

As a team leader within eXp Realty, Barry tries to tackle the organization’s main challenges with direct transparency and honesty. He prefers to speak with logic to remove the emotion and understand what true and honest challenges are, and embrace the word why.

When the Pandemic Arrived

The Covid19 pandemic has amplified Barry and his team’s results and growth to an unprecedented level. This has also presented the opportunity to understand how the real estate sector needed a drastic change in its approach and offering to help people during their pivotal moments.

The pandemic has also shifted Barry and his team from confined office space to a virtually driven collaboration and support platform, which helps agents to develop and focus on the importance of their personal brands. While a typical real estate company considers home sellers and buyers as their clients, with the real estate agent acting as the final piece of the puzzle, eXp has opted for an inverted approach, recognizing its clients as true real estate partners and empowering them to best help their own clients.

Achievements

Barry’s journey as a realtor is fascinating; from being a relatively new real estate agent joining eXp to becoming the number one global real estate agent at eXp through production and transactions is not an easy feat.

Personally, he considers empowering his business partners to become the best agents as his greatest achievement.

Picture of the Future

As a leader within the real estate industry and soon to be the largest real estate company on the planet, Barry feels his role is to continually empower every property expert in the world to understand that there’s always something more available for them both professionally and personally. He says, “We will continue to grow as an organization, emphasizing our strong message of how we can and will personally and directly assist the progression of the top real estate agents in the world into a business that goes well beyond the next level, through leveraged tools, technology, and support.”

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