Women entrepreneurs represent one of the best business leaders in the world has ever seen. Entrepreneurship, once considered a man’s world, has slowly changed. Despite progress, women continue to face challenges. Fear of failure, lack of security and difficulties in obtaining financing are some of the obstacles that women entrepreneurs tend to face over their male counterparts,
Harmonize company and family
Women entrepreneurs are often torn between commitment to family and business. The foundations on which the foundations of the family are built are provided by women. Furthermore, they have grown up in a culture that expects them to always fill a variety of roles.
All aspects of life increase and decrease depending on where our energy is invested. Hard work, sacrifice, and determination are the keys to harmonizing facets in life. Create realistic expectations and come to terms with the fact that no one should do everything.
Humility vs. pride
If something goes wrong, women are likely to blame themselves for causing the mistake, while men blame external forces or luck. When something goes well, women attribute it to luck, while men see it as a confirmation of their abilities. Women need a mindset shift to reframe mistakes as feedback and an opportunity to grow.
Women need to show off more
For centuries, women have fought for recognition of their achievements. Having the confidence to promote yourself and acknowledge your successes without fear of how others will perceive you is mandatory.
One of the best ways to grow and build your company is to take advantage of your achievements and translate them into job offers. Integrate your “successful self” into business to lead the way for other women to follow your example.
Sharing experiences is another inspirational way for women to connect and be mentors. Successful women entrepreneurs must allow themselves to shine.
Convince them to invest in you
Women continue to have more difficulties than men in obtaining financing. Recent research revealed that women entrepreneurs open companies with 50 percent less capital than men.
Venture investors tend to invest in men for their potential. Instead, women are judged on their current performance. Harvard Business Review recently published that women entrepreneurs who highlight the social impact of their ventures generate more positive perceptions. When looking for financing, be prepared to clearly explain how you want your business to look in five years, how your mission will change the landscape of your industry, and your earning potential.
Raise the goal
Women underestimate what they can achieve. Many women start their businesses as a hobby to make some extra money without taking a lot of risk. If you have bigger dreams, it is imperative to have a clear perspective and long-term goals to direct your efforts to get what you want. Create a support network around you, celebrate progress toward goals, and continue to grow and expand your thinking.
Believe in themselves
Women are prone to putting themselves down and not trusting themselves to be successful. The 2016 BNP Paribas Global Entrepreneurship Report revealed that women are more ambitious and successful than their male counterparts when it comes to business. Catalyst found that companies with the highest representation of women in senior management consistently experienced better financial performance than the group of companies with the lowest.