AgroScout: Bringing Sustainable Farming Mainstream

Agricultural supply demand will grow by 60% (by 2050) according to FAO.Agriculture, unpredictable by nature, will struggle to supply quantities and consistency

With the intent to aim for ‘zero hunger’ and sustainable farming AgroScout AgTech was founded in 2017 in Israel. The firm offers unique crop intelligence to support processor supply in real-time, to more accurately plan processing and manufacturing operations across regions and growers.

The company helps suppliers of fresh produce and food production companies to transform their supply chain and improve margins with greater visibility and data driven insights.  The deep learning algorithms of Agroscout solutions are based  on artificial intelligence in order to enable an efficient detection, identification, and monitoring of crop throughout the whole year. The system inputs data from  different sources aerial , satellite and plant level.

AgroScout is dedicated to  Leverage Supply Chain Insights to maximize the productivity and efficiency of the entire agro production operation to produce actionable reports with supply insights.

The Steadfast Leader

Simcha Shore is the CEO, and founder of AgroScout AgTech company seeking to impact global food security  with and AI helping agro industry  make informed and better decisions and grow more with less. Simcha brings vast experience leading development projects in information systems, remote sensing, image processing, AI, and drones.

Innovative Services

Our current food systems are not sustainable for either the planet or the market. AgroScout solutions based on AI reduce agricultural waste and improves food production efficiencies in order to help conserve global resources, bringing more value to growers, manufacturers, retailers, and consumers, and making food manufacturing more resource-efficient , and sustainable than ever before.

Dedicated to developing advanced technology for  crop monitoring in order to boost Supply Chain and Production Efficiency AgroScout has launched its dedicated platforms :

  • Web App:  The robust data architecture and AI engine process the real-time data of tens of thousands of crops  and farms lines globally. Constantly optimizing  end-to-end solution and offering highly specialized supply chain optimization and intelligence.
  • The WebApp with AI reporting and analysis platform generates an internal report with comprehensive and informed insights geolocation of all abnormalities found in the crop. With a  dashboard enterprise AgroScout is aggregating data and insights from leaf level to field level to enterprise level to better supply and procurement decisions generating real-time actionable insights, and getting smarter and more personalized with every new signal.
  • AgroScout Sky: The AgroScout solutions are accompanied by mission planning intelligent support with Skyapp where a user will apply autopilot flight patterns. To get a informed insights for procurement and sustainability areas, one needs an auto scouting app.
  • AgroScout mobile App: The mobile app is a complement of the webapp and get all the insights on the go.  Just like any other road navigation app, this app helps its users to navigate each infected location. This mobile app provides an additional level of agronomy services in the field, which eventually helps to detect pests and diseases in real-time, monitor the crop and view based on layers satellite, aerial or plant level. The  mobile app also has a live option of Consulting to an Expert, which provides additional support via direct chat within the app for spotting irregualrites and asking for recommendations.

Helping Farmers to Increase Yield

AgroScout’s platform brings simple-to-operate and easy-to-understand technology to Maximise commercial opportunities with insights and analtics designed to offer food & beverage companies comprehensive and informed insights.

With the AgroScout platform, win and maintain contracts with more accurate forecasting and a and a better quality of service and you dont  have to maintain or install any complex infrastructure, thus keeping investment to a bare minimum. The organization also offers variable pricing plans to give the much-needed flexibility.

With the ability to have leaf-level detection and see GPS-tagged images to locate and navigate directly to individual plants or areas, now agronomists and  procurement  teams can target areas that need to be treated and, more importantly, determine the best type of treatment to implement. Information provided by the AgroScout software will eventually enable food industry to reduce the number of pesticide or fungicide applications and use fewer resources in a sustainable way for future generations.

Increased Support for Farmers

Recently, AgroScout has announced that it has acquired the assets of TerrAvion, which is a market leader in imagery data management for agriculture. The acquisition adds to  AgroScout a higher-resolution agriculture imagery capabilities and agro data artificial intelligence for a wide variety of crops. With this acquisition, both the clients of AgroScout and TerrAvion will be able to access a powerful combination of aerial and satellite imagery products and precision agriculture services for their fields.

Effects of the Pandemic

Simcha believes AI space helps AgroScout to work with developers and specialists globally in further developing its capabilities. As AgroScout is a SaaS-based company utilizing AWS cloud to collect and analyze data via AI. It is providing the firm right speed to help all its customers. Covid-19 had extended the outreach to professionals on a global scale that contributes to AgroScout’s software development.

Satisfied Clients

“Easy to use and easy to operate, AgroScout could change everything about my day-to-day with insects, diseases, and viruses.”– Alexandre Dzierwa, Grower and Agronomist Dzierwa Group, Licensed Pepsico Grower.

“I have over 35 years of experience in professional counseling for Yir’on Agrobusiness , Israel, preventing, detecting, and monitoring pests and diseases for a variety of crops. Yir’on has about 20 fields with a total area of 240 hectares. Without a doubt, I have found the use of drone and the AgroScout software very friendly, especially with its ability to get up-to-date reliable information on a much larger scale in a shorter amount of time.”– Mirit Shulman, Chief Inspector, field crops, Yir’on Agrobusiness.

“I have been a professional crop advisor for the last 25 years. As soon as I started using the AgroScout Platform, I realized how this technology is going to change my work. For example, in just 20 minutes, I can scout an area that would have taken me 3-4 hours by foot- and I would have sampled less than a tenth of the number of the plants.”– Amon Fried, Agronomist and Field Crop Inspector.   

A Unique Firm

Driven by unique Crop-Intelligence & made to improve agricultural  supply-confidence, planability & sustainability  for the food processing industry.

AgroScout is an agro analytic platform empowering crop monitoring that collects user-generated data to create timely analytics providing actionable insights.

However, AgroScout has seen its share of ups and downs as, Simcha says, “The main challenges we faced were collecting data, tagging data as biological data are very challenging.”  

Although the firm aspires to be a future leader in the sustainability factor, as Simcha says, “We aim to be part of and have a positive impact on global food security and sustainability.”

Lexis Serot: A Thought-Provoking Leader, Humanitarian, and a Doting Mother Setting New Benchmarks

A path-breaking leader, Lexis Serot is driven by a passion for transforming lives and providing life-changing experiences. She is spearheading the motto of Collaborating, Empowering, Supporting, and Protecting others through her organization, LittleWins.

She is the Founder and a model leader at a young, rapidly growing organization. Her vision of leadership is about setting an example and leading a unique path to achieve desired purposes and goals.

“The reason I started LittleWins is a huge part of who I am today. I wanted to tell my daughter that when life presented an “at-bat” I swung like hell. With my daughter, I saw firsthand how difficult it was to access the proper care and equipment that could enable her to reach her fullest potential. Every detail of LittleWins has been carefully designed, with compassion, respect, and love for this community.”

A Ground-Breaking Leader

Lexis is well versed in the care, therapies, and equipment that help her daughter – and people with a range of abilities. She has navigated a frustratingly complex system that leaves people with disabilities and their families feeling isolated and alone. Understanding the need of the hour and being shocked by the disparities that, limit many people’s access to durable medical equipment, she decided to address this problem by founding her company.

Based on her experiences, interactions, and an “unrelenting desire to make a change,” Lexis began laying the groundwork for LittleWins in 2018. The name is personal and relatable to her community because every progress milestone for a person with disabilities is a little win for them and their family.

All About LittleWins

One in six children and one in four adults in the U.S. have a physical, developmental, behavioral, or sensory impairment. Most can’t afford the durable medical equipment they need or wait months for insurance companies to approve it.

Lexis believes that access to equipment and supplies should be simple. The mom of four, including a daughter who has cerebral palsy, founded LittleWins.com to connect and support people with disabilities and individuals who actively work to provide a better quality of life for others.

LittleWins.com harnesses the power of the community to help its members buy, sell or donate medical equipment, get information, and connect with others. Members list and browse equipment by category and location on the company’s website. They connect directly with buyers and sellers through the site’s app. They share tips, experiences, and advice on LittleWins’ social pages.

“People with disabilities deserve to say, ‘there is nothing I’m not worthy of.’ LittleWins goes to bat for every one of them,” says Lexis.

Since 2018, Lexis has continually adapted the LittleWins.com website with web and e-commerce developers. She directs a marketing assistant and marketing communications agency. She works closely with her legal and financial advisors. She collaborates with regional and national organizations that support people with disabilities. She partners with other entrepreneurs, who offer products and services to her community. She created and posts regularly on LittleWins’ online support forum, receiving and providing feedback to help people with disabilities and the families that support them live their best lives.

Coming Together for fulfilling a Bigger Purpose

Lexis is a passionate advocate and cheerleader of the work of national and local organizations that serve people with disabilities. She works with durable medical equipment suppliers such as NuMotion to identify used equipment that can fulfill the needs of LittleWins community members. She connects regularly with other entrepreneurs – such as Communikind founder Cimeran Kapur– and promotes their services on LittleWins.

She joined forces with another woman entrepreneur, Hotsy Totsy Haus CEO Christi Leonardi, a deaf single mother, to create LittleWins-branded, natural ingredient bath bombs, that are now being sold, on the LittleWins website.

Lexis regularly works with NuMotion, National Seating & Mobility, the Cerebral Palsy Foundation, and Clearbrook.org, which empowers adults and children with intellectual and developmental disabilities to live their fullest lives possible.

Building a Resourceful Community  

Lexis’s relentless efforts to build an online community of people with disabilities have paid huge dividends. More than 6,000 followers now visit LittleWins.Facebook and Instagram pages; and 800+ visitors go to the LittleWins website every week. To date, LittleWins.com’s 7,500 + community members have donated, purchased, or exchanged more than 200 pieces of equipment. They also exchange experiences and advice daily on the site’s secure messaging app.

The Team LittleWins “Empowering Communities and Smashing Stereotypes” Private Facebook Group. Now 400 members strong, the Group, led by Lexis, is a platform for families and people with disabilities to share their stories, provide advice and experiences on products and services and provide mutual encouragement.

After launching LittleWins.com in 2019, Lexis began to explore how the site could serve her community’s needs beyond durable medical equipment. To build the LittleWins brand, she launched a line of LittleWins apparel – beanies, trucker hats, and t-shirts.

The LittleWins blog and podcast feature educational posts, stories about her clients, inspirational leaders in the disability movement, interviews with durable medical equipment and adaptive technology experts, and more.

Lexis continually mines feedback from the company’s surveys and emails that can inform how it can create (or support) solutions to common challenges for people with disabilities. She is preparing to launch a medical supply subscription box program that will provide people with disabilities and their families exactly the right supplies they need, when and how they need them.

Combined, these initiatives are raising awareness of LittleWins’ mutually-supportive community, and the used durable medical equipment items that are available on LittleWins.com

The Big Wins of LittleWins 

During the past year, Lexis launched two new projects, with a third about to launch. LittleWins teamed up with Dine-It-4ward to raise money for the Cerebral Palsy Foundation.

LittleWins sponsors events that, support services for people with disabilities, such as the abilities Expo, Virtual Run/Walk of Clearbrook, a leader in creating innovative opportunities, services, and support for people with disabilities; Farm Fresh Food Bank, The Kids Equipment Network, and front line responders. She also put together the first-ever music festival to accommodate people with disabilities this past summer.

She’s donated hospital beds to people who needed them during the start of stay-at-home orders. For this effort, Lexis Serot took out an ad to reach people who had hospital beds but no longer needed them. She picked the beds up from each donor’s home, disinfected them, and delivered them to people who needed them.

Lexis Serot gives virtual shout-outs to companies that actively support people with disabilities through their product marketing and hiring practices. She shares stories of LittleWins community members and their loved ones.

In 2021, Lexis Serot was named a Top 100 Healthcare Visionaries by the International Forum on Advancements in Healthcare, previously known as the Smart Health Conference. She has been asked to be a keynote speaker at this year’s conference, to be held in Dubai. LittleWins was also awarded honorable mentions, by Fast Company’s 2021 World-Changing Ideas.

Lexis’s Ultimate Vision

In addition to her day-to-day leadership of LittleWins.com and full-time care of her four young children, Lexis’s entrepreneurial spirit, drive, and relentless pursuit of growth for LittleWins.com are rooted in her desire to help others. Her deep belief in the unique service she’s created, her ability to tell her personal story, and her talent for connecting with people who share her vision and journey.

She believes that community-based models – supportive online villages like LittleWins – can re-unite everyone to solve shared challenges, reach common goals, and make sure everyone has an equal shot at success. Through the COVID-19 pandemic, she has used the power of online communication to tell the stories of her customers and her community.

The Road Ahead

Lexis Serot envisions a world that values people of all abilities – a world that actively supports their right to the help, equipment, and services that help them achieve their full potential. She reckons that everyone’s attitudes toward people with disabilities are improving, she believes – pointing to companies whose policies and practices support workplace equality. “But we still have a long way to go,” she notes. “We must celebrate and tap into our differences on a much broader level.

Lexis Serot exemplifies leadership in 2022 – an entrepreneur in evolution who derives satisfaction from helping others – and continually finds new ways to serve them a better and brighter future. She has even launched version 3 of the LittleWins website at the beginning of this year. This version update was spearheaded by the community and what they wanted to see from LittleWins and how it could be better. The latest update includes a premium membership which allows members a fixed shipping rate through FedEx and the ability to print their labels at home.

How to learn food photography?

If you are trying to launch a new restaurant or food hub business, then learn-ing food photography would be paramount for you. It is where you can display your skills to connect to your customers and other prospects.

Food photography, in general, is a form of still photography genre, which is useful in creating beguiling photographs of food dishes. It is a specialized form of marketing where you can reach out to people with breathtaking photographs of your favorite dishes/recipes.

What are the latest stats on food photography in Singapore?

As Singapore is consistently raising its stake in tourism and food business, where it is seeing a growth of over 6.55% year on year, statistics giant Statista has pointed that Food & Beverages segment is projected to reach revenue of $382 million by the year 2025 against the current estimate of $295 million by 2022.

This tremendous growth in the food and beverage business will fuel several allied businesses like delivery, food aggregators, and food photography in Singapore.

Guide on how to learn food photography in Singapore

Food photography may seem to be an easy and painless endeavor, however, for amateurs and enthusiasts, it is recommended to know some detailing and other skills that might come in handy to become the ultimate food photographer in Singapore.

The other things that must be understood include the lighting and designing tips. With creativity, come new forms of marketing, allowing you to prosper in long term. Propping and styling are also necessary to make your photos attractive, exclusive, and appetizing, something which is seriously necessary for the food business.

The following points elaborate on how to learn food photography effectively.

  1. You may start with an economy DSLR camera, which can give you highly reliable and attractive pictures.
  2. Secondly, you must buy proper lights to enhance the visuals of the food dishes. Also focus on making a good scene composition with related story-telling.
  3. While photographing, adjust to different heights and angles, so that you catch the right image to lure your customers.
  4. Use props like kitchen/dining towels, spoons, forks to make food photos trendy and mouth-watering.
  5. Avoid too much zoom. The right height will give customers ample space to know the food dish and ingredients used in it.
  6. Using a tripod is highly recommended for both amateur food hobbyists and pros. The grip is necessary to take highly blunt images of hot and spicy foods.
  7. Know the recipe and ingredients and research the food dish and its aroma/flavors. This will help you to focus better and encourage a creative and conscious visual for an arresting piece of food photography.
  8. Once you are done with taking photographs, edit them using any Photoshop software to make them more effective for social media marketing, brochure and menu design, advertising, cookbooks, etc.
  9. Last but not least, you may find this extremely helpful that explains a lot of food photography at basic level.

Conclusion:

Food photography may be also useful for data extraction and analysis. Laura Bellows, a public health researcher on diet and activity, has pinpointed that “Food photography provides rich data to examine diets in young children”. She was inspired by “The official journal of the Society for Nutrition Education and Behavior (SNEB)”, which claimed that food photography can be used to examine lunches for preschoolers.

What is Predictive Analysis?

Whether you own a business or have a startup, you will always have a need for a data analyst who can analyse the data related to your work and guide you about the performance of your company or Business. This process of inspecting, transforming and modelling data in order to retrieve some helpful information out of it is known as data analysis. Data analysis is a general form analysis whereas Predictive Analysis is a specialized form of analysis which is used to predict the future outcomes of Businesses. It involves the use of both new and historical data to predict future activities and trends. By predictive analysis, you will not know what will happen in the future but you can know what may happen based on the current scenarios.

The Importance of Predictive Analysis

Predictive Analysis is used by several organisations to solve several difficult problems and to discover new opportunities. Some of the common uses of predictive analysis are as follows

  • Fraud Detection

Cybersecurity becomes a major concern with the growing technology. With the help of predictive analysis, online behaviours of an individual can be analysed with real-time detection which helps in the detection of abnormal actions which may indicate vulnerabilities and frauds.

  • Marketing campaign optimization

Predictive analysis is used to determine the response of potential customers on the marketing campaign and helps Businesses in preparing a proper marketing strategy in order to promote and cross-sell their products or services. It helps Business in attracting new customers and growing their business.

  • Risk Reduction

Predictive Analysis helps Businesses and organisations reduce the risk by analysing the previous patterns. A customer’s risk is calculated by assigning him a credit score which is completely based on the previous activities. The credit score shows creditworthiness of the customer which can be used to reduce risk while making any transaction. Insurance claims and collections are some of the risk related uses of Predictive Analysis.

  • Improved Services and Operations

Predictive Analysis allows organizations in the management of resources and to work more efficiently. Predictive models are used by several companies to forecast inventory and serve customers more efficiently. Hotels use it to predict the number of guests they can accommodate on a particular night which enables them to generate more revenue. Similarly, Airlines use predictive analysis to set the prices of tickets.

The Working of Predictive Analysis:

Predictive Analysis makes use of existing data to predict what may happen in the future based on several different techniques. Predictive models are created by feeding the existing data. These models provide results that represent the probability of activities that may happen in the future based on the set of input data. There are two types of Predictive model. A classification model helps you in predicting class membership and a regression model helps you predict a number.

To start with data analysis, the first step is to define the problem you need to solve which includes the answers to questions like what do you need to predict based on the past? What do you want to understand? and several other questions that describe the problem. Once the problem is defined, you need data from the past and current situations in order to build a model for prediction. The data must be taken from different places and sources which may include transactional system, third party information, weblogs and much more. After the collection of data, the data must be prepared for predictive modelling which requires someone who can understand both the data and the Business.

After the preparation of data for predictive analysis, the process of Predictive model building begins. There are several easy to use software available which makes it easier for several people to prepare a predictive model to understand and predict future outcomes. Though there is much software out there, it is still important to have a data analyst in order to help you refine the data model and an IT specialist who has specialization in intelligence course as he can help you deploy the model. Predictive modelling is a team approach and hence you will need a good team of people who can handle the data and deploy the model along with the understanding of the Business.

The most widely used predictive techniques are decision trees, neural networks and regression.

Decision Trees:

Decision trees are basically a classification model that help you partition data into subsets on the basis of input variables categories. A decision is similar to a tree, where the branches represent a number of alternatives and the leaves represent a classification or a decision. The Decision Tree model analyzes data in order to find out one variable that will split up the data into different logical groups. The decision tree is one of the most widely used and popular classification models because of its ease in understanding and interpreting.

Regression:

The most popular method in statistics is Regression. It allows you to analyse and estimate relationships among the variables. This predictive model is intended for continuous data which is assumed to follow a normal distribution. The Regression model finds key patterns in large data sets which in most cases is used to determine the impact of specific factors like price, on the movement of an asset. In the regression model if you need to predict a variable, say it as response variable then the prediction can be done in three ways. Linear regression makes use of one independent variable to predict the outcome of a response variable and Multiple regression makes use of Multiple different variables to predict response variable outcome. The regression model also helps you predict unknown variables of a discrete variable with the help of known values of other variables. This is known as logistics regression. In binary logistics, the response variable will have only two values i.e 0 and 1 at the same time, multiple logistics regression allows the variable to have several different values.

Neural Networks:

The more sophisticated model of the predictive model is Neural Networks. The Neural Networks model is capable of modelling relationships that are extremely complex. It is one of the most powerful and flexible models which makes it a powerful predictive model as well. With the amount of data being collected, it is becoming much more difficult to handle nonlinear relationships. Neural networks are capable of handling such data and that’s what makes it a powerful predictive model. Neural Networks are often used for the confirmation of the findings from other simple techniques like regression and decision trees. It makes use of some artificial intelligence and pattern recognition in order to model the parameters graphically. When there is no mathematical formula to relate the inputs to outputs, Neural network works fine. In the prediction model, the prediction is given more importance rather than the explanation as there is a lot of data to train the model.

How Predictive Analysis and Models are applied to Business and Enterprises?

Typically, Predictive Models and predictive analysis are used in order to forecast future possibilities. Prior knowledge of future activities and trends can help businesses grow significantly and serve customers in the right way. The historical facts and current data are analysed by the predictive model which helps the Business to understand their customers in a better way. It also allows you to choose the right product by looking at the trends. Choosing a business partner can involve risk but with the help of predictive analysis, you can identify the opportunities and potential risk involved with the Business. There are a number of techniques used by Predictive models which involves statistical modelling, data mining, machine learning and much more.

A vast number of data is collected by Businesses which is used by predictive analysis in combination with the historical data and customer insights. A number of companies now offer solutions to predictive analysis and data mining. The software for predictive analysis can be deployed on-premises or over the cloud based on the type of business or enterprise.

The software for predictive analysis uses the variables that can be measured and analyzed in order to predict the future activities and behaviour of individuals, machinery or other entities. The Predictive model is capable of assessing reliability at an acceptable level by combining multiple variables. Several advanced algorithms and different methodologies are used by the software which includes logistics regression models, decision trees and time series analysis. With the emergence of big data systems, predictive analysis has sprung up in prominence. The opportunities for data mining have also increased as several enterprises are now collecting huge amounts of data through various sources. The capabilities of predictive analytics have been expanded with the increase in development and commercialization of ML tools by IT vendors.

The insurance companies, marketing companies and financial services are adopting predictable analytics since early days to leverage the use of online service providers and large search engines. Industries such as healthcare, retail and manufacturing are also commonly using Predictive Analysis. The main objective to use predictive analytics in Business is to improve targeting audience online for advertisements, analysing the shopping pattern and identifying potential risks for the Business.

Why Are Companies Shifting Towards DevOps?

DevOps is an up and coming concept quite relevant in the world of technologies. Many companies are shifting their operations to DevOps, through which they are saving a lot of time and money. DevOps is a set of modern-day technological practices in which the functions of IT and software development are combined to create a more robust application. The main aim of using DevOps is to reduce the life cycle of system development operations. On top of that, it also provides a continuous and streamlined delivery of software that is world-class and very efficient.

 

These essential DevOps services make this application so popular, and hence most of the companies are installing one of them to make regular jobs easy and efficient. When the two vital operations are integrated, errors are significantly reduced, hence the delivery of error-free and high-quality software.

The DevOps company is quickly moving into automation to create reliable applications and integrate tedious tasks that need to be error-free. A company’s overall output margin increases exponentially when DevOps is installed within the company operations.

Benefits of DevOps

Apart from the points mentioned above, DevOps comes with various other benefits. All these benefits have accelerated why more and more companies are shifting to use DevOps.

Speed

DevOps has opened a new and revolutionary method of increasing the speed of even the everyday operations within an organization. It reduces the backend time significantly and hence increases the software development process. Product testing is not only a vital task but is also very time-consuming. Since DevOps uses automation, product testing is done within hours and the necessary modifications. Alongside the system, human intervention also reduces backend time and errors.

Reliable Services

Any software is first judged based on its quality. When DevOps is assigned the task to develop a particular software, quality and reliability are the two guaranteed terms in addition. DevOps thoroughly uses SDLC to make software testing a crucial task and double-check its reliability.

Secured System

Security of the system is a vital issue related to any IT operations. DevOps supports a high line of integrity and data security when developing a particular software. DevOps eliminates the problem of compromising data explicitly. DevSecOps is a dedicated element added to any software developed by DevOps that increases its overall security terms. All the controlling operations are responsible for data security under the component of DevSecOps.

Wrapping Up

The vital benefits DevOps offers are more than luring for companies to get a hand on it. With every passing day, more and more companies are considering shifting to DevOps for various reasons discussed above.

9 Ways Startups Could Leave You Needing a Lawyer

Starting with your dream business is both a good and a challenging task to take up. It is pretty natural to be excited when you make your startup and put your plans and ideas to give the startup the initial boost. In the light of being excited, people often overlook the small yet critical points. When you ignore the essential aspects of starting your business, you can land up in a huge problem. Apart from financial troubles, you can also face legal issues. Thus, to skip these legal issues, the first step towards landing a successful startup is to hire a lawyer initially. A qualified business will guide you through the various legal points you need to follow to establish your business.

Having a lawyer during the initial days of establishment is extremely important. They fight the legal side and provide in-depth and essential information regarding setting up a business and market conditions. Here are nine fundamental reasons you need a lawyer while establishing your startup.

Initial Deciding Stage

There are many decisions that a startup owner has to take before starting with their business. Starting from questions like name and its availability, marketing approach and its basic timeline, problem detection and solving, location, and others, there are a lot of issues that need sorting. These are critical decisions and need intense care since they can affect you in the long run. All these would be easier with a lawyer’s advice.

Initial Protocols and Regulations

Before setting up a business, there are a lot of legal rules and regulations that need to be followed. To establish an entity with your business, going through these legal processes are extremely important in the long run. Processes like business registration, trade license acquiring, name registration, and others are standard legal processes that need to be initiated. All these are basic steps you need to take before finally starting, and a lawyer can help you with these.

Banking Issues

If you want to establish your startup, financing is a huge factor. You would need to open multiple bank accounts, apply for credit cards and LOC or Line of Credit, and much more. A quick piece of advice given by business tycoons is to separate the finances of your personal use and your business use. This way, none of them collide, and you can also keep smooth track of the finance. A lawyer would help you guide through these banking and financing issues and advise you according to your needs.

Tax Issues

Taxation is yet another essential issue while setting up and establishing a startup. Under all conditions, your business comes directly under tax schemes. In this scenario, a business lawyer would be beneficial to guide you through the state, union, and federal tax schemes. The lawyer would also explain how each segment works and how to pay it. It is vital to get the tax questions cleared initially to prevent significant concerns later.

Insurance Issues

Owning a startup is both an asset and a liability single-handedly. You are solely responsible for what you provide, and if anything goes wrong, you, as an owner, would be answerable. Hence it is a good rule of thumb to ensure what you have initially. Understanding the terms and selecting the right coverage plan can be challenging. In this scenario, you should opt for an able lawyer who can guide you through the world of business insurance.

Debt Management Issues

In a business, debt is real, and it is a growing concern for many startup owners and small business people. One of those factors needs to be thought about even before setting up a business. Driving it away is not easy, and having questions and confusion regarding debt can multiply it in the long run. Hence the necessity of a lawyer comes into play. The lawyer is experienced enough to handle these issues.

Employee Regulations

To run a business, you would need a whole group of employees to smoothly process work across various departments. To facilitate the group of employees, you would need some structured policies. Penning down those policies can be pretty challenging if you are new. A lawyer can be beneficial in this case. Not only are they experienced, but they are also accustomed to the legal proceedings of setting up employee policies.

Contract Issues

You would need funding from clients or sign various contracts on various issues as a business. A common problem with regular agreements is that they contain too many legal terms and conditions that are difficult to deal with. You would need an experienced lawyer who can review the requirements and advise accordingly so that you do not take the wrong step and put your startup’s position in jeopardy.

Dispute Settlement

In a startup or a business, encountering disputes is quite natural. On the flip side, getting out of those disputes can be painful if you do not have prior knowledge. Having a lawyer in this situation can be pretty helpful as they bring the much-needed experience onboard and settle the disputes by taking necessary steps. Moreover, the very presence of a lawyer can prevent many disputes.

Wrapping Up

As you see through the points mentioned above, having a lawyer is quite helpful and creates a sense of safety while starting a business. Ideally, every startup should hire one lawyer to guide you through various legal processes and disputes.

A BEGINNER’S GUIDE TO THE BASICS OF WEB HOSTING

THE DO’S AND DON’TS OF WEB HOSTING

Web Hosting is completely not a geeky part to be precise. You definitely can learn web hosting in days! Period.

It is as simple as creating an account on social media. Getting started on the right foot is very important. And that can be done by choosing a suitable hosting plan

Whether you are a business owner or a blogger, you will need to make your presence felt to the larger part of the internet audience. According to Netcraft’s September 2020 Web Server Survey, currently, there are about a billion sites available on the internet. If you are in the race to join in for the long run, then you need to have a plan of action ready!

When you have your website in your hand, your next step should be to make it available on the world wide web.

As a beginner, you might come across a lot of questions. This article will help you guide your way through them and by the end of it, web hosting will be a cakewalk!

I have compiled here are a few terms and questions that you might come across when you embark on this journey of hosting your site.

Some Common Web Hosting Terms

It is very important to know the lingo before you start working on your website. If you are new to web hosting, then it is important for you to go through these terms:

  1. Web Server:

A web server is server software, or hardware designed to run this software, that can fulfill the client requests on the World Wide Web.

In simpler terms, it stores the web content and makes it available to the user who searches for it.

The web hosting service providers give the facility of servers on which you can host your website.

  1. DNS

Domain Name System (DNS) translates the alphabetic name of the website into a numeric IP address that the server is able to respond to. It is a site naming system in the world of computers.

So, when someone types the domain name, it will be connected to the DNS server via the IP address and it will point it to the web hosting server.

  1. CMS

A Content Management System (CMS) can help you create the website making it easy to manage, that too without using coding!

It is a user-friendly application that you will need to install on a hosting server, and it will make website management very simple. WordPressis the commonly used CMS that is very popular among users.

P.S: According to WordPress blog, 38% of the web is built on WordPress

FAQs on Web Hosting:

  1. What does web hosting mean?

When you run an application, you need resources for it to run like a storage space and access. Similarly, putting up your website files on a server is known as web hosting. The server’s role is to make it accessible to people using the internet. The web servers receive the requests that come in from the users and then redirect them to the website that they are looking for.

Popularly known websites like Netflix and Paypal also use third-party service providers for their site hosting. Only tech giants like Google, Amazon, and Microsoft host their services on their platform.

This is because of the abundance of financial and technical resources. When you want to make your site accessible to the people, you will be charged according to the type of service you choose for your website hosting.

  1. How to get started?

The two basic things that you need to get started are:

(i) Domain name

(ii) Web hosting service provider

The domain name must be unique and available to be assigned to your site. It will be the identity by which the users will be able to find you on the internet.

You will need to purchase a domain name from the domain name registrars to get a licensed name for your site.

Choose a site friendly hosting plan from a service provider like Bluehost, Hostgator, etc.

  1. What are the types of hosting?

Web hosting is of various kinds, but the major ones that you need to know are Shared and Dedicated hosting.

Shared hosting is suitable for small businesses and bloggers as it is easy on the pocket and thus a convenient way to start. This hosting is cheaper as it allows multiple sites to share the same server. The downside of shared hosting is that it might make your site loading speed slow on busy days.

In the case of dedicated hosting, the complete server is dedicated to the website. Managing this might require technical skills as these sites are generally the ones receiving a lot of traffic.

  1. How much will it cost?

The cost of hosting a site depends on a lot of factors. To begin with, you should go for a shared hosting plan and then expand your budget once your sites start generating revenue.

Initially, the website may demand a lot of funding by installing extensions, templates, etc, therefore you should plan your hosting budget accordingly. You can browse several hosting plans and choose the one that suits you the best. Generally, the cost comes between $2- $5 per month when you talk about shared hosting and $80 per month for dedicated hosting.

Time to get started!

Having the basic idea before hosting the website will give you clarity about the plan that will be more suitable for you. Hosting services are designed in such a way that it is beneficial for the site owners in all ways possible. So, start with the best hosting service for your site and start making your digital footprint on the internet.

Kevin MacRitchie: Helping The Men And Women In Uniform

Meet the Executive Team of Tactical Rehabilitation, which works to deliver the best possible service, solutions, and healthcare to the biomechanical needs of the world’s greatest heroes- the men and women of the United States Military. All of Tactical Rehabilitation’s products are battle-tested having been used by service members deployed across the planet. The organization’s staff is trained to provide the highest quality care and fit for patients and to be a resource for providers.

The organization was founded by David Marr in 2013. As the founder of Tactical Rehabilitation, David surveyed the providers and solutions offered before laying the foundation stone of the company in 2013. While surveying, David saw a need for healthcare that is entirely focused on healing patients with the best possible solutions and less focused on maximizing profits at the expense of those that ensure the freedom of every citizen of the United States and its allies.

The Leadership Team

David Marr is the founder and CEO of Tactical Rehabilitation. He leads the oversight of Compliance and Financial oversight with the CFO. He founded the company in a modest 640 square foot storefront in 2013 with a simple mission to ‘Serve those that serve’ and honor those who protected our nation with the best solutions available. As the founder of the organization, David spearheads the diligent research of new products and is the core of Tactical Rehabilitation’s knowledge and compliance base. He continually seeks innovations in technology and has made available a superior line of products that the organization makes available to its patients to ensure the best possible healing process creating one patient at a time-serving their individual needs. He says; “It is an honor to serve the world’s greatest heroes and lead the way to Service Readiness for those that ensure freedom around the globe.”

David prides himself on maintaining a family atmosphere and a caring culture for the employees and their families of Tactical Rehabilitation. With David’s long-standing commitment to serving others in law enforcement, as a Game Warden, and for other pioneering DME providers growing their patient success each year, it is easy to see why the military and industry welcomes David and Tactical Rehabilitation’s down to earth approach to ensure the best in healthcare to the servicemen and women.

With over thirty years of experience working in the healthcare and IT industry, Kevin MacRitchie currently serves as the Chief Operations Officer of Tactical Rehabilitation. As a leader in the healthcare sector, Kevin MacRitchie has worked tirelessly to create the best possible patient experience. He specializes in high customer satisfaction, engineering leadership, and information technology.

Kevin says, “Maximizing patient success will always be our most critical of priorities.”

He holds a bachelor’s degree in Information Systems and Operations Management from the University of Toledo. Kevin MacRitchie has received multiple healthcare industry awards for his incredible work in transforming the organization and the industry to enable more focus time on patient care and improving business operational efficiencies of healthcare behind the scenes as not to interfere with patient care.

Karen Lyons is the Chief Financial Officer and Chief Legal Counsel for Tactical Rehabilitation. Karen has more than 30 years of experience working in healthcare, non-profit, and construction industries. As a financial professional, Karen also combines operational information with financial outcomes to enhance company performance and provide trends and analysis to meet the need of multiple stakeholders.

“Balancing the priorities of the day-to-day with the long-range financial goals and stability of our company will ensure our company can continue to “serve those that serve” for decades to come and create life-long careers for our employees.”- says Karen.

James Polka, on the other hand, serves as the Vice President of the organization. He is also the founder of many Tactical Rehabilitation early systems and policies, supports the company growth through strategic planning and property management along with optimal location and site selection/build-out of locations. James also co-leads new product solutions with Reed for inclusion in Tactical Rehabilitation’s plethora of incredible partners and solutions, works closely on CRM activities and how they positively impact sales and sales reach to new providers in order to help heal additional servicemen and women.

James says, “Understanding the community we serve through listening to our providers and partners, ensures our patients will always be provided the best possible care.”

Reed Abernathy serves as the Vice President of the company. He is the founder of the vision/mission/goals and purpose statements and the keeper of the company culture of Tactical Rehabilitation. Reed also plays a crucial role in mentoring Business Development/Sales Team members and seeks out many of the new products and solutions Tactical Rehabilitation reviews for inclusion in their plethora of incredible partners and solutions.

“Ensuring our Mission and Vision is at the heart of all we do ensures everyone in our company is working together as a team”. – Says Reed.

Also, the executive team of the organization works as a family among themselves and with their employees. It is a strong binding partnership and heartfelt responsibility to communicate well with each other and, as a result, with their employees to ensure the best solutions and vision are executed to enhance the well-being of their patients and continuously improve the quality of the Healthcare provided to their patients.

Serving the Men and Women in Uniform

David sought out the best possible brand names from Sole Supports Orthotics to Aspen, Don Joy, Intensity, and more in Orthotics, Bracing, Intramuscular Pain Management, and more to help address the most common injuries that affect 68% or more of the most common areas that prevent soldiers from a constant “Service Ready” status. Through incredible partnerships and a steadfast Mission to humbly “Serve those that Serve”, David set the initial focus for the company Tactical Rehabilitation continues to become.

Since its inception, Tactical Rehabilitation has expanded into various additional areas including Bone Stimulation, Portable Ultrasound, Para-Somnia Solutions, and more.

These areas are similarly critical to ensuring the “Service Ready” of freedom. Tactical Rehabilitation is not a typical DME with solutions in every DME category, rather a highly specialized and trained team servicing the very specific needs of their patients and ensuring they can return to “Service Ready Status” as quickly as possible.

Tackling Challenges

As the COO Kevin MacRitchie believes, growth brings change, and change brings new challenges and acceptance to change itself. As the company grew, so did its awareness to bring in new skills from outside the company in critical roles like CFO and COO. The very same growth created new leadership and promotional opportunities from within the company allowing team members to rise to new challenges and lead their peers while developing new employees in new markets. The Executive Team works tirelessly to create the delicate balance of internal and external employee growth which has been a crucial part of ensuring the longevity of Tactical Rehabilitation’s culture to serve those in uniform.

Also, Covid was everyone’s nemesis, but the executive team invested in and grew the company and never once shut, paused, or closed their doors. All this ensured providers and patients that Tactical is there to serve the needs of its patients. During the pandemic, Tactical grew and nearly doubled as others closed their doors to the needs of their patients and providers. Tactical Rehabilitation grew in their current locations and opened doors in new locations where patients no longer had services available. Throughout the pandemic, the organization ensured employee safety and its presence for patients and providers.

Giving it Back to the Society

CSR plays a crucial role in understanding the partnerships between Tactical Rehabilitation and the providers that entrust their patient care to Tactical Rehabilitation. Understanding who Tactical Rehabilitation serves ensures the company to better align itself with the needs of the providers and ultimately the patients served.

According to Vice President James Polka, “The most crucial step in understanding the business of Tactical Rehabilitation is understanding the needs of those we serve.” He also adds, “This is best accomplished through constantly ensuring our business development and sales reps have the tools and information critical to know and support our providers”.

Mission and Vision

Kevin MacRitchie believes in the foundations set by Vice President Reed Abernathy, with core values like patient care to die for, profound level of respect for one another, and to make a positive difference in the lives of employees, patients, and providers, Tactical Rehabilitation can continue to provide highest quality products and the highest level of service to active-duty service members, veterans, and their family members.

Advice for Upcoming Entrepreneurs

When we requested Kevin MacRitchie to provide any advice for young upcoming entrepreneurs, he said, “Know your strengths and leverage them. Know better your weaknesses and ensure your plans include how to garner this perspective in-house until you can hire it in-house. Allowing yourself to become blind-sided is an intentional plan… to failure.

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